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YouTube cracking on ad blockers.
(lemmy.world)
This is a most excellent place for technology news and articles.
I imagine they'll eventually find a way to prevent us from blocking ads. Twitch TV for example has found some ways to make adblock useless.
It's a shame, and it's really just a side effect of google racing to the bottom of the adspace game. If ads weren't as cheap as they are today, they wouldn't be trying to maximize the amount of users who are forced to see advertisements.
I suspect ad blocking will always be an arms race. The server can only ask the client to play the ad, and then rely on the client to truthfully report whether it did so.
I'm sure they'll try to implement some type of DRM BS into the web that allows them. It's one of the good things about projects like Gemini. I used to think it was only good for the novelty of having a web alternative protocol.
No doubt Big Tech would lobby for Microsoft to use Windows to flag Gemini browsers as malicious and then run FUD campaigns against the Gemini protocol
Funny you say that:
https://www.techdirt.com/2023/08/02/googles-plan-to-drm-the-web-goes-against-everything-google-once-stood-for/