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Report: Apple CEO “cares about nothing else” Than Building Breakout AR Glasses Before Meta
(www.roadtovr.com)
...to play breakout.
this post was submitted on 29 Apr 2025
353 points (95.8% liked)
Technology
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He’s f*** detached
I mean, AR is pretty awesome to be fair.
Never from big stock market corpos. Fuck their "vision".
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This is just another attempt to capture even more control over our attention - advertising everywhere. Of course Apple wants it
But think of the constant, total surveillance opportunity for Apple, and how this could help them win favor and contracts from the fascist US government!
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Honestly, this is probably the next game changing tech. There are lot of uses for AR. Size, style, and battery life are probably the biggest issues to overcome.
With the exception for extremely niche stuff like surgery (and they won't use off the shelf AR anyways) what's your usecases to bring AR to the masses?
Boring everyday stuff like reading notifications without pulling out your phone, watching videos on public transit, watching a tutorial while working on a project, reading a recipe while cooking, navigation, watching whatever people watch when they get high, text magnification for folks who need it…
without pulling out your phone, [doing phone stuff x10]
Ding ding ding.
Everyone is so focused on AR glasses having some killer use case that must justify it's existence. The use case is simply not pulling a phone out of your pocket; not waiting for face ID, tapping your way to the necessary app, and so on.
Removing these micro inconveniences has always been Apple's forte (even if a little stagnant in recent years), so it's no surprise that they will continue to pursue the same.
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A reality distortion field that seperates a person from the real world? What could go wrong?
It's about as dystopian as it gets.
You don't have to strap the internet to someone's face to distort their reality with it, as demonstrated by... Well, gestures broadly
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This guy is so behind the curb. Doesn't he know that the latest fad is ~~NFTs and blockchain~~ AI?
AR goggles and AI: two hot technologies that go great together. They need each other