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Opinion: You Are Not the Problem — Climate Guilt is a Marketing Strategy
(news.climate.columbia.edu)
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It's not our fault. It's just the governments we vote in and the businesses we buy from.
"Why does Coca Cola keep making all those single-use plastic bottles? Sure can't be anything to do with me and all the Coke I drink". This attitude really isn't helped by articles like the one OP linked.
You're missing the forest for the trees. Why do people drink Coke products? Well once upon a time they were filled with cocaine! But now they're only filled with tons of sugar and caffeine, those are only the two most addictive legal substances besides tobacco and alcohol, which are simply more regulated than sugar and caffeine.
I'm not saying that people should not try to self-regulate drinking Coke. But I am saying that you will never, ever fix this problem by convincing individuals to drink less Coke. Especially since it's not just about Cola, it's about literally everything you do.
If you live in the suburbs, you absolutely have to use a car to get around. If you aren't rich you cannot afford and ev, and if you want a cheap ev you won't get much range or convenience (thought that is changing painfully slowly).
And you can't live downtown if you have kids, or if you can't afford the high rents or condo prices.... so if you don't have a lot of money, you then have to live in the poor run-down suburban neighborhood, which is a food desert. Now your only choices for food are Dollar general, Wallmart, or corner stores that have bars on the window because they are broken into so often.
Those people do not have a choice, they have to live in the world that they live in. In fact, we all do. Even having a choice to buy high quality products is a luxury.
The politicians on the ballot have all been given vast sums of money by organizations that sell you stuff. Politicians don't have to listen to you, they have other priorities.
Can you find a company that is not greenwashing? But is actually trying to make sustainable change?
And does that company eventually get bought by one of these larger corporations that don't give a shit?
Good luck voting with your wallet, you can spend a dozens and dozens of hours trying to find a clothing company that isn't using child slavery... only for their use of child slavery to just be covered up really well, and actually they are the same as everyone else...
Could you completely avoid buying Coke products? Sure. But then again, you can't control all of the restaurants that provide it by default, and it's such a cheap product that it doesn't require a lot of sales to be worth it.
Do you know what business idea doesn't work so well? Creating products that cost more but are no better than any other products, but at least you aren't using child slavery and environmentally destroying tactics! But then again, nobody can actually afford your product because most people are actually quite poor. Even if they wanted to, they couldn't by your stuff. So since your prices are going to be high anyway, you market to only rich people. But then again, most of those rich people don't have the time or energy or even care about how green your product is, therefore it's just bad business to spend more caring about how green your product is. Once you become a public company, nobody cares about anything except for your profits and stock price (usually based on your current or projected profits...). So... You ditch the green thing... There's no incentive to be green, at all.
Trust me I'm trying, and it takes those dozens of hours to figure out that there's even a problem like this, let along finding even 1 company or politician that isn't contributing to the problem...