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YouTube is experimenting with server-side ads
(lemmy.world)
The phenomenon of online platforms gradually degrading the quality of their services, often by promoting advertisements and sponsored content, in order to increase profits. (Cory Doctorow, 2022, extracted from Wikitionary) source
We discuss how predatory big tech platforms live and die by luring people in and then decaying for profit.
We also discuss how naturally open technologies like the Fediverse can be susceptible to corporate takeovers, rugpulls and subsequent enshittification.
Not OP, but I would definitely pay for premium if they offered a lower cost version that was only ad-free YouTube. But I won't pay when they justify the higher cost with forced bundling of other services I am not interested in and have no use for, e.g., YouTube Music.