I saw a comment somewhere that said: “people have been burnt by Microsoft too many times, while Apple still has a benefit of the doubt for many people in regards to privacy”. People still have some trust in Apple, compared to MS.

Edit: Found the comment by @deweydecibel@lemmy.world

If Apple announced Recall? Apple wouldn’t announce Recall, that’s the whole point. Apple wouldn’t be so brazen and stupid to push a tool that is so obviously invasive and so poorly implemented. Apple earned its trust by not making those mistakes.

But if they did decide to say fuck it and implement something like Recall, of course people would trust them. That’s what trust means: consumers take them at their word. But if it’s as bad as Microsoft’s Recall, Apple would burn all that trust when people found out.

People don’t believe Microsoft because they have long since burned any trust and good will for most of their consumers. They have proven time and time again they don’t give a shit about users’ wants or needs, and users have felt that. So when they announce Recall, they have no earned trust. No believes them. There’s no good faith to cushion this. And it turns out everyone was right not to grant them that trust.