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YouTube is Losing The War Against Adblockers (www.howtogeek.com)

submitted 4 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

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[-] Thorny_Insight@lemm.ee 5 points 4 months ago

Advertisements are for a large part about brand recognization. Even if you're not going to buy the product, the fact that you remember the brand means the ad has worked.

this post was submitted on 20 Aug 2024

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