80
Survey: Almost 50% of Americans Consider Themselves ‘Broke’
(www.marketwatch.com)
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A budget is a luxury that requires a minimum amount of income. They are presuming people are just being bad with their money, and it completely sidesteps the real issue and story here that income is far too low for basic costs for a large number of people.
It reeks of "work harder" bullshit.
It's a good thing they're offering more than budget help.