Apple threatens Colombian mobile phone repairman with jail time (www.marca.com)

submitted 10 months ago by L4s@lemmy.world to c/technology@lemmy.world

16 comments fedilink hide all child comments

Apple threatens Colombian mobile phone repairman with jail time::While many people are keeping an eye on Apple's launches and the arrival of the iPhone 15 in September, a mobile phone and technology repairer has become the centre of attenti

you are viewing a single comment's thread
view the rest of the comments

[-] narc0tic_bird@lemm.ee 111 points 10 months ago

What a sensationalized headline (and not the first one I read on the topic).

Apple didn't send lawyers to prevent his company repairing devices, but because the company uses Apple trademarks in their marketing material which then could confuse customers into believing this is an official Apple service partner.

It's pretty standard brand/trademark protection going on, and as far as I know you actually have to protect your trademarks to a certain extent.

This stuff is happening a lot, and this time news outlets chose to make it seem like Tim Cook himself wants this man in prison.

[-] realharo@lemm.ee 1 points 10 months ago* (last edited 10 months ago)

From the article

which includes the name of the company and its products, logos and images of technological equipment, as well as direct mentions of them in advertising pieces,

This makes it sound like he shouldn't even use the name of the products, which would be ridiculous. How do you advertise iPhone repair if you cannot use the term iPhone, or pictures of the specific models?

The article doesn't link to any of the materials, so I can't say whether they are actually misleading (using Apple's name and logo could be easily avoided) or not.

[-] Terr@lemmy.ml -3 points 10 months ago

And this gives them the right to ruin someone's life? Come now, anything more than a small-ish fine is unreasonable.

[-] bitsplease@lemmy.ml 9 points 10 months ago

How are they ruining his life? They literally just sent a cease and decist telling him he can't use their trademarks

[-] vector_zero@lemmy.world 0 points 10 months ago

It really depends on the severity of the infringement and whether it continues after being told to stop.

this post was submitted on 06 Oct 2023

87 points (72.5% liked)

Technology

57226 readers

4731 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS