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[-] CmdrShepard@lemmy.one 3 points 1 year ago* (last edited 1 year ago)

I wish they'd branch out more with their merch and collaborate with companies like Lego instead of some cheap knockoff Lego company for example.

It seems like Star Trek has always had weak merch that kept it relegated to 'nerd' status while properties like Star Wars have super popular merch even with 'normies.' I have a whole wall dedicated to my nerdy hobbies yet only one or two Star Trek items (even thought it's definitely my favorite property) because it's just not very appealing merch. I'm unfortunately not going to buy a Build-a-Bear as a nearly 40 year old man. They keychain is cool but how lucrative is selling keychains? Who do they expect to buy this stuff?

[-] klinkertinlegs@startrek.website 2 points 1 year ago

That’s what I wish for Pokémon. Highest grossing franchise in the world, works with knock-off legos.

[-] CmdrShepard@lemmy.one 1 points 1 year ago

Aren't they owned by Nintendo too? Kinda surprising since they have Mario, Donkey Kong, and the consoles

[-] klinkertinlegs@startrek.website 1 points 1 year ago

Nintendo owns a large part at least. I didn’t about it that way. Also didn’t know there were DK Legos!

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this post was submitted on 30 Jun 2023
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