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Gamers enraged at Ubisoft for injecting ads into the middle of video games
(www.techspot.com)
This is a most excellent place for technology news and articles.
I don't mind a little ad in the menu, about stuff directly related to game I'm playing. Those little "Hey we released a new content dlc to this exact game" infos can actually be informative. What I really can't stand is stuff breaking the immersion of the game. I'm not even mad about product placements, when they fit the theme and are sparsely used.
Yeah, product placements like for sports games are fine... I expect to see ads in a park, arena, or stadium.
it even adds to the authenticity in those games, perfect example of it done right. the problem is advertisers thinking their template applies to every medium without exception
But also the deciders in the dev studios, that take the money even if it doesn't fit or don't integrate it properly.