I see what you mean. Far from me to want to blame the kids for it, but I don't think we can just overlook how corporations are deliberately funneling them towards these models through marketing and manipulative design. The kids' perspective is one of just being excited for things they want in these games, but this happens due to habitual conditioning of a neverending threadmill of virtual rewards and Fear of Missing Out. Not to mention semi-organic peer pressure among kids, over who has the fanciest or default cosmetics. Which wasn't deliberately created by the corporations, but they are definitely benefitting over it, and nobody is dissuading that from happening.

The kids are not at fault, but I don't think this is a "just let kids be kids" situation. They are being exploited.