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Google admits it's making YouTube worse for ad block users
(www.theregister.com)
This is a most excellent place for technology news and articles.
That's not my point though. My point is how much capacity versus how many people are using the service.
You're trying to equate the same level of capacity when there's different levels of usage.
Finally, how you implement the tech is as important as the tech itself, as it can be done either well, or poorly.