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Instagram Threads hits 100 million users
(www.independent.co.uk)
This is a most excellent place for technology news and articles.
It's definitely not for our benefit. My suspicion is they want to try and get hold of the users who have refused to join in and get data minded along with everyone else. First step is meeting people involved with the fediverse and then having them sign NDAs to discuss who knows what. Then probably try to get influence over the project like Google did with Android so then fediverse over time becomes synonymous with Meta and becomes increasingly dependent on them for funding and development.