It shouldn't but people (especially in the context of something "not important" like gaming) as a mass do not operate on logic.
So I guess I agree; but, you're probably wasting your breath "yelling into the wind."
I guess, put another way, I've done it many times/used to think more this way and I think I might have appreciated more nudges that "... yeah you're right but people are going to people regardless of what makes sense."
Yeah, like the other person said this is normal for the borderlands games.
I agree with you, I don't like it either though.