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YouTube is Losing The War Against Adblockers
(www.howtogeek.com)
This is a most excellent place for technology news and articles.
I reckon without the rule changes in 1993-94 allowing commercial use that the internet would have turned into a significantly more useful utility with higher quality innovation than the advert laden train wreck that we have now.
Ok, apparently it wasn't as gradual as I thought, there was a determining moment in 93-94 with Netscape and HTTPS that made secure transactions possible for e-commerce.