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The blackout is starting to have a financial impact on Reddit, but we must stay dark! (www.adweek.com)

submitted 2 years ago by Jessica@lemmy.world to c/lemmyworld@lemmy.world

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If the performance weakness continues for a week or two, the agency would start recommending decreasing spend with Reddit or directing it to other platforms.

After the blackout, we will be closely monitoring user behavior on Reddit and guide clients when we can unpause,” said Freddy Dabaghi, managing director at Stagwell-backed Crispin Porter Bogusky, which has asked clients to stop campaigns, depending on their client goals.

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[-] donnnnnb@lemm.ee 4 points 2 years ago* (last edited 2 years ago)

Yeah but reddit shouldn't be getting clicks or revenue from the internet archive since it's just a snapshot. I hate to see knowledge destroyed, whatever the reason. I just hope there was an effort to preserve it.

I can't help but feel reddit is in a "heads I win, tails you lose" position right now with its users. They don't really need us. The formula for user engagement has been perfected by all the other social medias that came before it and in a short time I think reddit will be the same. Without an archive it seems like this is inflicting disproportionate harm on the community.

Wiping your account would reduce their clicks from searches, but as someone who uses a lot of open source software, this is a huge loss for all the tech help posts. If I could just search the archive for it though, that'd be great.