this post was submitted on 09 Feb 2025
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Hope this is kosher but I can't think of where else to post. Anyway man I have been seeing more join the military commercials and in particular a marine one is disturbing as fuck sounding. Anyone else seeing this?

EDITED - searching around man just the marine youtube channel and whats been coming out in the last month:

https://www.youtube.com/@marinecorps/videos

this is the one I saw that got me to post today https://www.youtube.com/watch?v=1ot5tToz9BE

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[–] StrawberryPigtails 1 points 1 week ago (2 children)

That's certainly one of the more aggressive Marine Corps ads I've seen in a while.

From my understanding most of the military branches have been missing their recruitment targets for some time, to the point where it is likely to start impacting their operational capability at some point in the near future. If I remember correctly, the Air Force was the only branch that actually hit their targets. I first noticed an uptick in recruitment advertising about 2ish years ago. Wasn't too surprising given what we were learning (again) from the Ukraine War.

This seems more blatantly aimed at those seeking violence or views the use of violence romantically, but that does match the Marine Corps purpose and ethos. They are the hammer of the US international politics. They don't do subtle.

Growing up, my mom had a sweater she got from my dad (I think) that read "If it absolutely must be destroyed overnight, U.S. Marines", a play on the US postal service slogan from around the same time period.