this post was submitted on 20 May 2025
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Electric Vehicles
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While they aren't in immediate danger Toyota aren't as bulletproof as their best cars are as they have been suffering with persistent sales decline.
They are still committed to passenger car HEVs, which I see as nothing but a dead end now, commercial it may or may not work, but standard passenger cars zero chance.
I get that they want to keep the money making petrol station model going by replacing petrol with hydrogen, and that eventually you will be charging EVs at home with your own renewables for the majority, but its gone, give it up.
With this head in the sand mentality they are asking for the likes of BYD to steal their market share. It will be a slow death, ICE isn't going anywhere for a while now due to various extensions, but going it is.