this post was submitted on 15 May 2026
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The 1950's to 1970's were not known for whole food. It was the era of Fruity Pebbles for breakfast, a Tastee cake with lunch, and a dinner made with Campbell's cream of mushroom soup and other canned goods.
The obesity rate in the 60s was 13%. Now it's 43%.
Kids used to be outside all day.
Fruity Pebbles didn't hit the market until the early 70s. There was definitely processed food coming down the line but we didn't shift to be fully dependent on it until the 70s and 80s, latchkey kids, etc.
Pebbles 1969. But it wasn't the first: Frosted Flakes 1951, Sugar Smacks 1953, Captain Crunch 1963, Lucky Charms 1964.
Frozen TV dinners began in the 1950's. People ate that shit for dinner. Margarine was more popular than butter.
A variety of fresh food wasn't available to regular Americans until the 1980's. Everything was canned or at best frozen.
So… “the ’70s” like OP said.
Maybe not whole foods per se but more whole than modern diets. The main point was in fast food diets. You think the growth hormones we pump into livestock doesn't make it's way into us? Take a look at the kids today raised on the stuff whose parents still get them a Happy Meal™️ every Friday. It isn't as simple as a a calorie surplus, the shit is endocrinologically changing people's whole biochemistry from the cradle. Kid's bodies today do not handle or distribute excess calories like they used to.