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YouTube tests disabling videos for people using ad blockers
(www.theverge.com)
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this post was submitted on 30 Jun 2023
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Bring able to skip 5 seconds into a 14-30 second ad isn't a huge inconvenience. When doing something AFK the ad ends in a reasonable amount of time so you're right back to your background music or whatever. I've never taken issue with that. I'm not a huge fan of the newer strategy that run two ads in a row, but it's still tolerable. What I deplore is the occasional infomercial ad that'll run for anywhere from 5 minutes to 20 hours without intervention. Those are the reason I run an ad blocker on the desktop.
On mobile there's fewer options. Running adblock on Firefox works for now, but if that gets neutered I won't cry. Another option is to install an app that works with the YouTube app to automatically skip ads after five seconds. If youtube takes action against those apps I'll spend a lot less time on YouTube.
This harkens to the current reddit situation. I'm only here because I got tired of their incessant "get our app" prompts on mobile and just started looking into getting an app right when the shit hit the fan. Forcing intrusive advertising on users is a great way to alienate them.
maybe you missed the part where they are not only trying to get rid of adblockers, but also are trying to change over to at least 30 seconds of unskippable ads