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The Washington Post Will Pause Its Advertising on X
(www.washingtonian.com)
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this post was submitted on 29 Nov 2023
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As more of these are announced, fewer casual twitter lurkers will visit the site. Then it will become socially unacceptable for remaining brands to stay, and they'll leave too. Prolific twitter posters will find they no longer have any reach, so they'll just fade out.
Seems like the toilet is mid flush.
By what logic does advertisers leaving incentivize users to stop going there aswell?
Because it's not all advertisers leaving, there will still be ads just from less scrupulous companies. And because Elon is pushing the site to be more right wing, probably more right wing advertisers. Some users won't like that