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Don't fall for it.
Rich people promote neoliberalism not because it works, but because they get rich off it's failure. The "free market will fix it" is just another of those lies. The most hated companies in the world continue to bring in record profits.
X continues to operate despite their frontman being plausibly a neo-nazi and undeniably a fuckstain. Whatever damage has been done wasn't due to the public, but billion dollar companies.
The free market doesn't fix shit, regulations do. Everything else is just a pantomime.
Free market does not suppose to fix shit. It supposed to select the best products for consumers and the worst to die.
Is that why Edge, Facebook, AT&T, Bing, gmail, Tesla, and a hundered other examples are still around even though they are objectively bad products compared to competitors?
Or is it that multi-billion dollar companies subsidize them because they have near monopolies on the space through exploitation and shady business practices including being publically subsidized loss leaders until they got a stranglehold on the market?
The natural steady state of the "free market" is monopoly. Look at the computer hardware and tech world, and the internet. The closest we have had to a completely free market in a long time. There were practically 0 rules and regulations around them for dozens of years. What happened? Companies all bought each other until there are oligopolies or monopolies in each market, without exception.
And it doesn't
Why does the market reward anti-consumer companies like Apppe, that use their dominant market share to intentionally sabotage their own products to make people buy more?
For example, why does Apple fight against Right to Repair? Is it for the consumer, or is it for profit?
The market isn't supposed to select for the best products for consumers, but the most profit, period. That's why medicine is marked up skyward, because customers cannot not buy medicine.
Yeah, it doesn't do that though, does it? Beta max was better than VHS, hd-dvd was better than blue ray, SD card slots and audio ports are better than not having them.
Hell, look at gaming. The free market makes shit games, because it turns out monetizing the crap out of a crappy product then doing it again is what the free market prefers over quality