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So you can Trademark Colours now?? (aussie.zone)
submitted 8 months ago by unionagainstdhmo@aussie.zone to c/australia@aussie.zone
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[-] User_4272894@lemmy.world 26 points 8 months ago

Trademarks aren't patents. If your art team worked to choose a specific color, and your brand relied heavily on it, it would be easy for someone else to trick customers into buying your version if it wasn't trademarked.

It only applies to that very specific color, and it only applies within your market sector, which seems fair to me. If I started making Kadberri chocolate in the same purple wrapper, they'd be right to be upset.

[-] makingStuffForFun@lemmy.ml 2 points 8 months ago

Haven't been to Aldi lately then? Kadberry purple is alive and well there

this post was submitted on 18 Dec 2023
68 points (88.6% liked)

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