I can't say I know what Liongate's plan is, precisely, but I think you're hitting this on the head.
Remember. Most corporate strategy could be summarized as persuading investors for more debt. It doesn't really tell the whole story of what is or will happen, only what needs to be said loudly in a room full of fools holding the money bags.
Isn't the primary reason why people are so powerful persuaded by this technology, because they're constantly sworn to that if they don't use its answers they will have their life's work and dignity removed from them? Like how many are in the control group where they persuade people with a gun to their head?