1194
Majority of Americans now use ad blockers
(www.theregister.com)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 28 Mar 2024
1194 points (99.3% liked)
Technology
59674 readers
3249 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
Ad tech IS the tracking, so if you're not blocking ads, you're not actually refusing said tracking. I think you might be conflating cookies with being tracking (they are), but that's only a part of it.
I wonder why ad tech can‘t be „Let‘s show ads that correspond to what‘s being talked about on that website.“ Kinda like what Google suggested with Topics but without following me through the internet.
There is no real technical challenge in displaying ads that are based on the page content. But ads based on tracking users is much more profitable. Plus they can sell the data collected to anyone else that is interested.
Look, you need to understand that advertisers are Hell-bent on forcibly extracting as much money from you as possible. If they could strap you to a chair, hold your eyes open like in A Clockwork Orange, and then charge you for everything you so much as glanced at, they absolutely would.
If that's not how you want to live, then they are your enemy.
You know i think i understand companies sometimes but then i keep being baffeld at how evil a company can be.
Apple for example had me surprised with the reaction to the DMA and i previously thought that they couldn‘t possibly suck harder wirh alö their anti-repair stuff.
I still have a bone to pick with Tim Cook himself for rendering my well working Mac Mini 2012 unusable for my app development job by simply not updating Xcode and introducing a breaking change that prevented me from adding support for new iOS versions to old Xcode.
The saddest part is, companies used to be required to act in the common good, but the courts have gradually jettisoned that concept for mostly bullshit reasons.
Because that’s not as profitable. That’s it. That’s the reason.
Don‘t you just hate it when
When capitalism
They could be. Sites could talk directly to advertisers, and put the ad directly into the page itself instead of asking the ad server for a random ad. Most ad blockers probably wouldn't notice it because it's part of the actual page.
But then they'd lose out on the tracking data and would be responsible to make sure the ad doesn't annoy the shit out of you, so they're not going to do that.