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EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO (www.tomshardware.com)
submitted 3 months ago by alessandro@lemmy.ca to c/pcgaming@lemmy.ca
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[-] xavier666@lemm.ee 15 points 3 months ago* (last edited 3 months ago)

Fun fact, Euro Truck Simulator 2 has mods which adds billboards with regional ads. Players are voluntarily downloading mods which adds ads for more emersion. The default ads were not enough. It helps that the dev, SCS Software, is not a dickhead and has supported the game for more than a decade with good DLCs with virtually no problems.

[-] aluminium@lemmy.world 2 points 3 months ago

neat. I think ads CAN be done right, but it sure is a fine line.

this post was submitted on 10 May 2024
478 points (98.6% liked)

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