The point is that a pirated copy is not a lost sale, because it was not guaranteed that the pirate would have bought a copy if they could afford it or whatever.

Anti-piracy people hate reading this, but piracy leads to more sales in many cases. People don't want to spend so much on something they will only maybe like. Many people who pirate a game often end up spending more money than people who bought it outright.

I am one of them. I pirated NieR Automata, because I had no idea if I was going to like it or not. I bought 2 copies on PS4, 3 copies on Xbox One, and 2 copies on Steam to give to friends. For myself I also bought the White Snow Edition of NieR 1.22, a still sealed copy of NieR Gestalt imported from Japan, and a digital copy of NieR 2010 on the Xbox Store. I even felt so inclined that I broke the one rule I have and spent money on the mobile gacha game, not because I wanted any certain character or whatever, but because I literally wanted to tell the company that I want to buy more NieR products and want to see more of what Yoko Taro can cook up.

One instance of me pirating a game generated that much revenue for the company where I otherwise would have had no motivation to give that to Square Enix, and my friends would very likely not have played the game either.

Honestly I only personally consider anything as piracy if the product is still available for sale from the actual publisher/developer. If its no longer available, then whether I pirate it or not doesn't matter to the company because where I other wise would give them money, they apparently don't want it.