1150

The blackout is starting to have a financial impact on Reddit, but we must stay dark! (www.adweek.com)

submitted 1 year ago by Jessica@lemmy.world to c/lemmyworld@lemmy.world

238 comments fedilink hide all child comments

If the performance weakness continues for a week or two, the agency would start recommending decreasing spend with Reddit or directing it to other platforms.

After the blackout, we will be closely monitoring user behavior on Reddit and guide clients when we can unpause,” said Freddy Dabaghi, managing director at Stagwell-backed Crispin Porter Bogusky, which has asked clients to stop campaigns, depending on their client goals.

you are viewing a single comment's thread
view the rest of the comments

[-] Kleinbonum@feddit.de 18 points 1 year ago

I think the internet at its best is when it's ad-free, not harvesting and selling user data, and free to use.

Wikipedia is one of the most successful projects on the internet, and it works exactly like that.

Hypothetically, I wouldn't be opposed to some kind of compensation model. But experience shows that as soon as you introduce a for-profit model, people in charge will eventually ask the question "hey, if this is making money, couldn't we squeeze much more money out of it!?!?"