I'm fine with some drama, obviously. Someone obviously enjoying what they're talking about or talking with some gravity about serious events is fine. But if you're just yelling at me all the goddamn time I start to get a headache.
Like on youtube. There's two channels that do HEMA, one is one guy with glasses gently and calmly explaining whatever topic it is. Sometimes he can get snarky, but he's never loud, melodramatic or demeaning.
This is in contrast to another channel with two other guys who are basically constantly yelling. Not like, screaming, but yelling. They are further away from the camera so I understand, but they can honestly get really annoying after a while. I get it, xxstoopidcommenterxx said something stupid, but I dont need you yelling at me and talking to me like an idiot in kinda baby-talk like voices.
It's a poltical thing too. I like Bes D. Marx and Hakim a lot more than, say Hasan or Bad Empananda. Not just because the first two are generally more intelligent and coherent, but also because Hasan and BE are very melodramatic while Hakim and Bes talk to me like I'm a normal person rather than yelling at me. It's why I could never really get into Johnny Harris even when I was a turbo lib and didnt question his shit videos, because he's soooo melodramatic. He'll be like
"I Just found this THING that is just jump cut So crazy rapidly flashes through a bunch of black and white photos AND you've just GOT to see what it is because ITS SO INSANE"
Like dude, I have a longer attention span than you. I don't need you to talk to me like I'm not going to take you seriously, or that I'm going to click off because there's no subway surfers gameplay.
Look, I know there are a lot of people who like this style, evidently, but for me it's honestly just very tiring.
Right there with you.
The key difference for me is where it's emotive vs performative. Sometimes a person genuinely is excited, angry, surprised by something. They sometimes express those emotions. That's great. It's a form of honest expression that, while not necessary for informative purposes, demonstrates the humanity of the speaker and helps the audience connect to them.
The dark side of this comes from the algorithms. Emotive content feeds the algorithm, so the algorithm promotes it. The people seeking 'success' online realized this and started faking it. The cycle repeats, and repeats, until all the most visible channels end up being the 'screaming, red arrow pointing at shocked face thumbnail, title about how you'll just die if you don't watch it' videos.
DeArrow helps. Avoiding videos with >100000 views per year helps. Nothing will fix it except a complete change of algorithm though.