science

Don't need no article to tell me hwat.

Sort of like how toxic 'Valley-Girl speak' became the accent-standard across the States, similarly MTV led the charge upon pandering to viewers' toddler-ish, short-term viewing instincts. And it worked!

And when something works ("makes money" in this case) you can safely go all-in on the short-term betting upon that... leading in the end (upon this and lots of other shizzle) upon society and economics being dictated by a bag of asshole billionaires.

And now here we are.