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Local Brand Realizes Customers Hate Its AI Ads, Switches to Charming Homemade Ones Instead (www.yahoo.com)

submitted 20 hours ago by sanitation@lemmy.today to c/technology@lemmy.world

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[–] RIotingPacifist@lemmy.world 5 points 11 hours ago* (last edited 11 hours ago) (1 children)

Whenever i go to Reddit it's like 50% Amazon AI ads and i always wonder what the point is.

Everyone knows Amazon exists
They aren't for generating good will for the brand
They aren't particularly interesting and would IMO at least be creative perspective shifts if you got rid of the AI

🤷‍♂️

[–] XeroxCool@lemmy.world 2 points 10 hours ago

Guesses: reminding you you have something in your cart. Showing you some bullshit product. Preventing competitors from gaining ad space helping cement brand significance as THE brand. Reminding you to shop for something.

Coke doesn't run ads to sell you on the idea. They run ads to make you think you're thirsty and that you could go for a coke. Amazon just needs you on their site.