this post was submitted on 28 Mar 2026
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Manufacturers are supply constrained and they are basically selling to those that pay the most. Prices are above what most consumers will pay, so consumer lines become unsustainable.
The big question is what happens when they are no longer supply constrained. Will they be able to start the consumer lines back up again?
Consumer lines aren't unsustainable for them, they were able to sustain themselves with them just fine. They just aren't maximally profitable.
What they mean by unsustainable is that for the price it costs them to stock these means selling them to consumers at the existing price would not make any money, and the amount of money they’d have to raise the prices by in order for it to be profitable would stop consumers from buying it altogether.
Essentially, there’s no way to sell them to consumers in a way that will make money. Therefore they have to sell to big corporate customers in order to make any money at all. These companies are not lacking in corporate greed, but in this case there’s literally no other option.
That look like white washing corpo. What changed which make their existing line go down. Aren't they building the RAM they sell ? Look like the make any money at all part is fake news. I look more like they think selling to corpo is more profitable than selling to humans. Why take 90 when you think you can take 150 selling to corpo. Édit : my bad I though they were building their own.
Costs go up, but they can’t raise the price anymore. This makes line go down.
No they don’t. Sonys semiconductor subsidiary makes image sensors, not the type of RAM that goes into a PlayStation for example.
I can't see that happening unless the AI bubble pops and their insatiable demand for more hardware ends.