It's a subscription service for an airbag vest. They'd rather have you die than not pay for a product you already purchased. I'd say that whether or not there's a mechanical failure, the billing department does want to kill poor people.

Limited liability. Negotiate with the family of the victim, ideally don't pay at all if you can get away with it, and move on. Product management and marketing had a great idea to increase user retention, more in the meeting at 11.