this post was submitted on 17 Jun 2026
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European clothing brands (feddit.uk)
submitted 3 days ago* (last edited 5 hours ago) by Babalugats@feddit.uk to c/buyeuropean@feddit.uk
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I made a list (far from complete) using European brands, categorised by Country, and type of fashion.

I haven't finished categorising it by sportswear, outerwear, casual, or formal wear etc.

There are very likely a few mistakes, if anyone sees any mistakes and/or thinks another brand should be on the list, please let me know where they are from and I will add them.

I also have not categorised them by delivery (selected countries, EU wide, or international). It was initially just meant to be a reminder of clothing that is made in the EU, but I started categorising and now here I am.. The UK list is just massive on it's own, so may add that later, I did not include yet.

Ideally all brands will be manufactured in Europe/UK/EU, but where they require VAT on delivery in xx country etc.. I will mark them as I find out.

Legend:

  • S = Sustainable / more eco-focused and Premium
  • PR = Premium / not clearly fast fashion
  • FF = Fast fashion / less expensive (frequent trends)
  • Unisex = Men & Women etc.
  • Mixed = Men, Women and Kids

๐Ÿ‡ฆ๐Ÿ‡น Austria

๐Ÿ‡จ๐Ÿ‡ฟ Czech Republic

  • Bohempia โ€” S
  • [Tilak])https://www.tilak.com/) โ€” PR

๐Ÿ‡ฉ๐Ÿ‡ฐ Denmark

๐Ÿ‡ช๐Ÿ‡ช Estonia

๐Ÿ‡ซ๐Ÿ‡ฎ Finland

๐Ÿ‡ซ๐Ÿ‡ท France

๐Ÿ‡ซ๐Ÿ‡ฎ Finland

  • Varusteleka โ€” PR โ€” Workwear/Tactical โ€” Mixed
  • Paapi โ€” S โ€” Outerwear โ€” Women & Kids
  • Lija the Label โ€” PR โ€” Swimwear โ€” Women
  • Nรฉpra โ€” PR โ€” Activewear โ€” Unisex
  • Svala โ€” S โ€” Base layers/Thermals โ€” Unisex
  • North Outdoor โ€” PR โ€” Casual/Everyday โ€” Unisex
  • Vai-ko โ€” S โ€” Casual/Everyday โ€” Unisex

๐Ÿ‡ฉ๐Ÿ‡ช Germany

๐Ÿ‡ฎ๐Ÿ‡น Italy

  • Diadora โ€” PR โ€” Activewear/Footwear โ€” Mixed
  • Superga โ€” PR โ€” Footwear โ€” Mixed
  • Benetton โ€” FF โ€” Casual/Everyday โ€” Mixed
  • OVS โ€” FF โ€” Casual/Everyday โ€” Mixed
  • Enrico Coveri โ€” PR โ€” Designer/Statement โ€” Women
  • Trussardi โ€” PR โ€” Tailoring/Smart โ€” Unisex
  • Armani โ€” PR โ€” Designer/Statement โ€” Mixed
  • Max Mara โ€” PR โ€” Outerwear โ€” Women
  • Alcott โ€” FF โ€” Casual/Everyday โ€” Unisex
  • Kappa โ€” PR โ€” Sportswear โ€” Mixed
  • Terranova Style โ€” FF โ€” Casual/Everyday โ€” Mixed
  • Calliope โ€” FF โ€” Smart/Casual โ€” Mixed
  • Rinascimento โ€” PR โ€” Designer/Statement โ€” Women
  • Salewa โ€” PR โ€” Activewear โ€” Mixed

๐Ÿ‡ฑ๐Ÿ‡น Lithuania

  • Audimas โ€” PR โ€” Sportswear โ€” Unisex

๐Ÿ‡ฑ๐Ÿ‡บ Luxembourg

๐Ÿ‡ณ๐Ÿ‡ฑ Netherlands

๐Ÿ‡ณ๐Ÿ‡ด Norway

  • Dressmann โ€” FF โ€” Smart/Casual โ€” Men
  • Aclima โ€” S โ€” Wool/Base/Thermals โ€” Mixed
  • Northern Playground โ€” S โ€” Outerwear โ€” Unisex

๐Ÿ‡ต๐Ÿ‡ฑ Poland

  • Bytom โ€” PR โ€” Tailoring/Smart โ€” Men
  • CCC โ€” FF โ€” Footwear/Accessories โ€” Mixed
  • Reserved โ€” FF โ€” Casual/Everyday โ€” Mixed
  • 4F โ€” FF โ€” Sportswear โ€” Mixed
  • Sinsay โ€” FF โ€” Casual/Everyday โ€” Mixed
  • Mohito โ€” FF โ€” Casual/Everyday โ€” Women
  • Cropp โ€” FF โ€” Streetwear โ€” Unisex

๐Ÿ‡ต๐Ÿ‡น Portugal

  • Vilanova โ€” PR โ€” Casual/Everyday โ€” Unisex
  • Parfois โ€” FF โ€” Casual/Everyday โ€” Women
  • Armazรฉm das Malhas โ€” PR โ€” Casual/Everyday โ€” Unisex
  • Barrio Santo โ€” PR โ€” Casual/Everyday โ€” Unisex
  • Dirts โ€” PR โ€” Casual/Everyday โ€” Unisex?
  • Sacoor Brothers โ€” PR โ€” Smart/Casual โ€” Men
  • plus351 โ€” PR โ€” Casual/Everyday โ€” Mixed
  • Burelfactory โ€” PR โ€” Designer/Statement โ€” Women
  • Wetheknot โ€” PR โ€” Casual/Everyday โ€” Men
  • NAZ โ€” PR โ€” Casual/Everyday โ€” Women
  • ISTO โ€” PR โ€” Casual/Everyday โ€” Men
  • Portuguese Flannel โ€” PR โ€” Casual/Everyday โ€” Men
  • Gandaia โ€” PR โ€” Designer/Statement โ€” Women
  • Pink House Mustique โ€” PR โ€” Casual/Everyday โ€” Mixed
  • Majatu โ€” PR โ€” Designer/Statement โ€” Women
  • Chicoracao โ€” S โ€”Designer/Casual โ€” Unisex
  • By-Stro โ€” S โ€” Hats/Scarves โ€” Mixed
  • Mike Davis โ€” PR โ€” Casual/Everyday โ€” Men
  • Cavemen Store โ€” PR โ€” Smart/Casual โ€” Men
  • Alfaiataria โ€” PR โ€” Tailoring/Smart โ€” Men
  • MOND โ€” PR โ€” Tailoring/Smart โ€” Men
  • Teym โ€” PR โ€” Casual/Everyday โ€” Mixed
  • MGO Leisurewear โ€” PR โ€” Leisure/Casual โ€” Unisex
  • MukiShoes โ€” S โ€” Footwear โ€” Mixed

๐Ÿ‡ธ๐Ÿ‡ฎ Slovenia

  • Karibu โ€” PR โ€” Casual/Everyday โ€” Unisex
  • Iglusport โ€” PR โ€” Outdoor/Hiking โ€” Mixed

๐Ÿ‡ช๐Ÿ‡ธ Spain

  • TwoThirds โ€” PR โ€” Designer/Statement โ€” Unisex
  • Salsa Jeans โ€” FF โ€” Denim/Casual Jeans โ€” Unisex
  • Tiffosi โ€” FF โ€” Casual/Everyday โ€” Unisex
  • Lanidor โ€” FF โ€” Casual/Everyday โ€” Mixed
  • Velour Garments โ€” S โ€” Casual/Everyday โ€” Unisex?

๐Ÿ‡ธ๐Ÿ‡ช Sweden

  • Nudie Jeans โ€” S โ€” Denim/Casual Jeans โ€” Unisex
  • Didriksons โ€” PR โ€” Outerwear โ€” Mixed
  • Boob Design โ€” PR โ€” Maternity/Nursing โ€” Women
  • Stenstrรถms โ€” PR โ€” Tailoring/Smart โ€” Men
  • Oscar Jacobson โ€” PR โ€” Tailoring/Smart โ€” Men
  • Woolpower โ€” S โ€” Base layers/Thermals โ€” Mixed
  • Eton Shirts โ€” PR โ€” Tailoring/Smart โ€” Men
  • Morris โ€” PR โ€” Casual/Everyday โ€” Men

๐Ÿ‡จ๐Ÿ‡ญ Switzerland

  • On โ€” PR โ€” Sportswear โ€” Mixed
  • Feelgrounds โ€” PR โ€” Sneakers โ€” Mixed
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[โ€“] dorcas_gustine@beehaw.org 2 points 13 hours ago* (last edited 8 hours ago) (1 children)

Vaude (Germany)
Salewa (Italy)

[โ€“] Babalugats@feddit.uk 1 points 5 hours ago

Thanks, added them.

[โ€“] WaxRhetorical@lemmy.world 2 points 1 day ago* (last edited 1 day ago) (1 children)

Thanks for doing this, very useful! I'd also add Noorlys, German company manufacturing in Portugal and Turkey. They claim to be sustainability-focused, but I haven't verified that claim. I do personally like their clothes and consider them high quality though.

[โ€“] Babalugats@feddit.uk 1 points 1 day ago

Thanks, added there.

[โ€“] RecursiveParadox@piefed.social 2 points 1 day ago (1 children)

You can also add Tilak under Czech Republic. https://www.tilak.com/

Made in Czechia, very high quality outerwear (snow, rain, hiking gear).

[โ€“] Babalugats@feddit.uk 2 points 1 day ago

Thanks, added.

[โ€“] LilithElina@literature.cafe 1 points 1 day ago (1 children)

You have some shoe brands, so what about wildling.shoes from Germany producing in Portugal? (And working with Nordwolle, already in your list.)

[โ€“] Babalugats@feddit.uk 2 points 1 day ago

Thanks, added them there.

[โ€“] Supercrunchy@programming.dev 4 points 2 days ago (1 children)

Let me introduce you to the Bestseller group https://bestseller.com/brands

They own most of the brands you have heard of in Europe (Only, Jack and jones, Selected, Pieces, Vero moda, etc. - Some of them are already on your list). Manufacturing of whatever you buy from them is still most likely done outside EU.

The group is privately owned, and the owner is the richest man in Denmark.

[โ€“] Babalugats@feddit.uk 2 points 2 days ago

Thanks, stumbled upon them from another comment, and will add the ones not added later today.

[โ€“] Europellinore@europe.pub 3 points 2 days ago

Some of them I wouldnโ€™t include or even use, because they are too eager to continue doing business in russia, thereby paying taxes to the russian state that uses 46% of their budget for their war against Europe.

https://www.pushtoleave.org/

[โ€“] manuremy@sopuli.xyz 3 points 2 days ago* (last edited 2 days ago) (1 children)

I'd like to mention Varusteleka from Finland. They used to just order all kinds of joke garbage from China in their first few years, but these days they design and make plenty of army/hiking/outdoors clothing, especially from (recycled) merino. Usually made in Lithuania.

[โ€“] Babalugats@feddit.uk 2 points 2 days ago

Thanks, added.

[โ€“] Lumisal@lemmy.world 2 points 2 days ago (1 children)

Btw, Switzerland is not in the EU

[โ€“] Babalugats@feddit.uk 1 points 2 days ago

Yep, nor is Norway. I was/am including all of Europe anyway, and hoping to update it with outside EU for tax etc. But haven't included UK purely for the size of it. Will hopefully add the UK as a separate link when done.

[โ€“] Lumisal@lemmy.world 2 points 2 days ago (1 children)

Here's some to add to the Finnish list (since for some reason only that military site keeps making the lists, which is a bit annoying because realistically most people don't wear that style:

Paapii (kids and women, made in Finland) https://www.paapiidesign.com/fi

Lija the Label (swimwear, designed in Finland, but made in Portugal, still within EU) https://liljathelabel.com/

Nรฉpra (active wear, designed in Finland, Fabric from Italy, made in Estonia, still within EU) https://www.wearnepra.com/

Svala (thermal wear, made in Finland) https://svala.com/en/shop/

North Outdoor (merino wools, these linked specifically are made in Finland) https://northoutdoor.com/en/collections/merino-wool-shirts-and-accessories-made-in-finland

Vai-ko (multiple items, made in Finland and Lithuania) https://vai-ko.com/

[โ€“] Babalugats@feddit.uk 1 points 2 days ago

Thanks, I added them now.

[โ€“] Seyker@tardigram.com 5 points 3 days ago (1 children)

But just european brands or European Made?

[โ€“] Babalugats@feddit.uk 5 points 3 days ago (1 children)

Ideally European made. If they are not made in Europe, but are a European brand, I will mark them as such, as I find out.

[โ€“] Seyker@tardigram.com 2 points 2 days ago (1 children)

Then any Inditex is european...

[โ€“] Babalugats@feddit.uk 1 points 2 days ago

Thanks, similar to Bestseller. They have many brands under their umbrella. Will add them later today.

[โ€“] JustEnoughDucks@slrpnk.net 2 points 2 days ago (1 children)

One of the best shoe brands:

http://mukishoes.com/ in Portugal.

Made with local manufacturers, zero drop, foot shaped shoes, comfortable, wool insoles, full leather versions of shoes that are waterproof with oiling.

AND, they have a resole program where their shoes are actually designed to last a long time (specifically the leather ones) and they will resole them for around 30 euros. That is quite an exception even for European made shoes. I haven't had to use it yet as my shoe soles still look great after 1.5 years of daily walking and office use.

[โ€“] Babalugats@feddit.uk 1 points 2 days ago

Thanks, added.

[โ€“] VeganCheesecake@lemmy.blahaj.zone 1 points 2 days ago

A lot of fashion brands habe headquarters on Europe. But whether there headquartered here, on the States, or elsewhere, most of them have the same BS conditions in their factories.

There's only very few brands that actually produce in Europe, or under good labour conditions elsewhere. Way more important than hq adress.

[โ€“] RepleteLocum@lemmy.blahaj.zone 2 points 2 days ago (1 children)

Idk how to rank them, but: https://www.shoplikeyougiveadamn.com/Brands

[โ€“] Babalugats@feddit.uk 2 points 2 days ago

Thanks. Great site, I wouldn't even attempt to create something like that ๐Ÿ˜€ This was just supposed to be a reminder of European brands. I think that site solely deals with vegan brands (I could be wrong).

[โ€“] Zwiebel@feddit.org 3 points 3 days ago* (last edited 3 days ago) (2 children)

Decathlon? (France)

Hunkemรถller (Netherlands)

Schietwetter (Germany, not produced there I think)

[โ€“] starlinguk@lemmy.world 1 points 2 days ago (1 children)

Decathlon sells loads of American brands, they're not really a brand.

[โ€“] Zwiebel@feddit.org 1 points 1 day ago

I mean their house brands like Simond or Forclaz

[โ€“] Babalugats@feddit.uk 2 points 3 days ago

Added, thanks.

[โ€“] Kjell@lemmy.world 3 points 3 days ago* (last edited 3 days ago) (1 children)

You have mentioned under both Sweden and Denmark. The brand is Swedish but it is owned by a Danish company, does that mean it should be sorted under Denmark?

You can add some more brands

Estonia

Suva

Sweden

Stenstrรถms - PR
Oscar Jacobson - PR
Woolpower - PR

Luxembourg

Eton - PR

Denmark

Selected Homme - FF
Jack & Jones - FF

Norway

Aclima - PR
Morris - PR

I think all these brands except for the fast fashion and Morris have production in Europe.

[โ€“] Babalugats@feddit.uk 2 points 3 days ago (4 children)

Thanks, I added them, but not sure if the Suva is the one you meant (socks) I removed Tiger of Sweden from Sweden, meant to remove it earlier

I also changed woolpower and aclima to sustainable as I will imply that is Premium anyway.

Suva

Also, says here that Eton are Swedish Eton

Selected are related to a few under the Bestseller umbrella, I will add them later Selected

It says here Morris are Swedish also Morris

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[โ€“] P1nkman@lemmy.world 2 points 3 days ago (1 children)

Velour Garments is spanish. Highly recommended hoodies!

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[โ€“] alexquiniou@lemmy.zip 2 points 3 days ago

Thanks !

[โ€“] baguette@piefed.social 1 points 2 days ago* (last edited 2 days ago) (2 children)

Bablibaris (French) which is sort of S, PR has commitments to produce around the Mediterranean and aim at producing with natural fibers.

Northern Playground a cooperative from Norway produces in the EU, uses natural fibers and offer one repair per item. Also stopped using Facebook ads and are anti-overconsumption. S, PR, and a focus on clothing that works both outdoor as well as in town.

[โ€“] Babalugats@feddit.uk 2 points 2 days ago (1 children)

Thanks, added both. I don't think there are any fast fashion brands that are also sustainable, so S (for now anyway) is to include premium by default. Hoping to eventually break down to the types of fashion (sports, outerwear, children, men, women etc.)

[โ€“] baguette@piefed.social 1 points 2 days ago (1 children)

Thank you for the list :)

I guess there is something between fast fashion and premium that could be sustainable.

Now I think about it, maybe it is worth defining premium. I think the brands I posted are premium, but they are not outrages (if you consider the life time and production region) like designer brands (or whatever those are called). An idea would be to add PR+ for the latter.

[โ€“] Babalugats@feddit.uk 2 points 2 days ago

Yep, hoping to categorise everything with more definition at some point. S are pretty much Premium and sustainable, but some PR could fall in the Fast Fashion category too, (and maybe do/will after correction).

[โ€“] Madzielle@lemmy.dbzer0.com 1 points 2 days ago (1 children)

Was just looking around Northern Playground's website, and I love how thet are meta free...

but..

uh, bottom of thier page links their active meta pages?

They have a photograph at the top of the website, a bunch of folks under a "meta-free" banner, yet both insta and Fb links listed at the bottom page are active?

I find this odd.

[โ€“] baguette@piefed.social 2 points 2 days ago* (last edited 2 days ago)

I agree! They talk about it in their newsletter. I didn't say they were Meta free, but not advertising there. I still consider this advertising, though. Maybe, then, they just stopped paid ads.

Update:

So, yes they clarify it in their latest newsletter on this topic.

Vi er fremdeles tilstede organisk (ikke betalt) i Meta's univers gjennom Instagram og Facebook.

I guess that's a difficult choice to make for a company.

I think the way they word it sounds like they are properly ditching Facebook, but they clarify it in the text. Sneaky, but I am willing to forgive as they are vocal about other social topics and at least try to do something against Meta (and later Google).

BTW! Completely forgot to mention they are a cooperative :).

[โ€“] lukstru@piefed.social 1 points 3 days ago* (last edited 3 days ago)

German sustainable Brands:

https://www.trigema.de/index.php?lang=1
https://www.hessnatur.com/de

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