Which is kinda funny because morally, I see more of an issue with doing it specifically to deceive someone as opposed to doing it because you want to.

Though that is also where at least some of the discomfort about drag (and trans) comes from. The perception of deception, specifically when combined with a moment of potential interest, followed by the repulsion once they realize they are checking out someone of a gender they aren't interested in (where the gender they are interested in might include cis). It sucks that some turn to anger and hate in that moment when it's really a nothing burger moment.