this post was submitted on 04 Jun 2026
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You'd have to be truly ignorant to not know that it was going to happen (not saying that you are). It'll be interesting to see if there any legal recourse, but I'm guessing not.
All of these companies are hemmoraging money to train and provide LLMs. The only option is to charge more. This current increase, IMO, is an alpha test for future increases. Unless there is a major jump in the technology, moreso the logic to train LLMs more efficiently, the cost has to keep going up to stay solvent for most of these major players.
I’m not talking about ignorance here, just one of the facts about how Microsoft was being shitty.
Are you defending Microsoft’s choice to be shitty? Or just excited to share how you knew better?
Absolutely not defending Microsoft. I'm just saying that it was obvious even a couple of years ago that this current pricing model isn't feasible. It was always part of the plan to jack up prices, because that's how every subscription service operates. In the case of AI, the expenses are astronomical and the pricing has never been close to something resembling profit.
Microsoft announced these price increases back in April, this shouldn't be a surprise to anybody.