this post was submitted on 21 Jun 2026
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[–] TrickDacy@lemmy.world 12 points 2 days ago* (last edited 2 days ago) (2 children)

Found the "ads don't actually work" person that without fail is in every single thread about ads. They work on you. You're not super human.

[–] The_v@lemmy.world 2 points 2 days ago (1 children)

Ads are designed to trigger a change in a person's behavior in the target audience. If you are not the target audience or the ad is poorly calibrated it causes annoyance.

Most advertizing offers very little ROI to the business. This is why online advertisers are so aggressive on how they measure "engagement". Given that ad revenue is the the primary driver of online and TV, the industry massively overemphasizes their effectiveness. Most advertising campaigns are only marginally effective if at all.

There is always an ad that will work on you but it's not common. It's likely less than 0.01% the massive amount of ads you are exposed to. But hey if you see 100 ads per day and one ad every 100 days works. It can be worth it to the company.

[–] TrickDacy@lemmy.world 0 points 2 days ago (1 children)

That is a really long way to say "ads work". I never said they always or usually work on any given individual.

[–] The_v@lemmy.world 1 points 2 days ago (1 children)

Oops my last sentence got cut off

The vast majority of ads don't work. Statistically there is a high probability of a subset of individuals where they don't work at all. So shitting on anyone who claims they don't work for them, only shows your own susceptibility to unsupported claims.

Human behavior is a wide distribution of genetic and cultural influences. Any broad claims like "everyone is susceptable to advertizing" is unsupportable.

[–] TrickDacy@lemmy.world 1 points 2 days ago (1 children)

Standing up for confidently incorrect individuals is a silly waste of time. We all see and hear thousands of ads per year no matter how many we block. It is absurd to suggest that there are people who could be exposed to that much psychological manipulation and remain entirely unaffected.

[–] The_v@lemmy.world 0 points 2 days ago (1 children)

Reality is often absurd and not what you expect.

Just how much time have you spent in marketing to be such and expert on the subject?

There is a finite amount of manipulation techniques used by marketers and others to manipulate human behavior. These have been fine tuned to the nth degree to target susceptible individuals over the centuries. However they only work on susceptible individuals.

Individuals that differ from the targeted norm can resistant to the manipulation. This can be a instinctive response or a trained one via education. This is why in totalitarian government regimes, there is always a few individuals who don't fall for the shit.

[–] TrickDacy@lemmy.world 2 points 2 days ago

Lol dude this is ridiculous. What one doesn't expect is to be influenced by ads. So yeah, that's one of the very few good points you make.

[–] Palerider@feddit.uk -3 points 2 days ago (2 children)

They don't... They really don't.

[–] bluesheep@sh.itjust.works 2 points 2 days ago

Then explain why there is a multi million industry and branch of research/education if it doesn't work?

[–] TrickDacy@lemmy.world 0 points 2 days ago* (last edited 2 days ago) (1 children)

Yes I'm sure you've never once seen an ad for a food or drink you already like, and then later purchased that food or drink because you started craving it over a period of a few hours. I'm sure you've never seen an ad for something you were already thinking of buying and then later bought it because the ad reminded you of it. Because you're the one human in existence that is absolutely 100% impervious to any kind of influence whatsoever. What is it even like to be so confidently incorrect? Do you even think you've ever been wrong a single time about anything? That level of confidence is so foreign to me, I cannot fathom what it could possibly feel like.

[–] HasturInYellow@lemmy.world 0 points 2 days ago (1 children)
[–] TrickDacy@lemmy.world 0 points 2 days ago (1 children)

I have a feeling that overconfidence is an issue for you

[–] HasturInYellow@lemmy.world 0 points 1 day ago (1 children)

It's not overconfidence to know that I don't listen to ads. Even if they are playing near me, I drown it out with my own hatred for them. If I don't hear or see them, how do they affect me, precisely?

These posts are always about GENERALITIES in human behavior. Not the extreme ends or random differences. And yet there are always hordes of people claiming that EVERY SINGLE HUMAN ALIVE reacts the same to advertising.

What overconfidence you have in your own knowledge of the human mind that you can tell me about my own.

[–] TrickDacy@lemmy.world 0 points 1 day ago (1 children)

If I don't hear or see them, how do they affect me, precisely?

So you don't believe in subtlety or that you might ever miss something. Yikes.

EVERY SINGLE HUMAN ALIVE reacts the same to advertising.

That's pretty insane and obviously no one is even remotely claiming that. If that were true then every ad campaign would have either a 100% success or failure rate. Given that you could just use a focus single person to try things out on, then every single ad campaign would work on every human. Tell me who is claiming this?

Yes I'm extremely "overconfident" because I claim that both you and I can be manipulated. Something so obviously true it's silly id ever need to say it.

[–] HasturInYellow@lemmy.world 0 points 1 day ago (1 children)

You are claiming that humans are all susceptible to advertising. If that is not the case then there are those that are not affected, and those that are. I am claiming that the majority may be susceptible to it, but not everyone. You are adamant that I am wrong.

[–] TrickDacy@lemmy.world 0 points 1 day ago

You can pretend to not understand what I'm saying, fine.