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If she gets more people to watch 60 minutes, has she not done her job? 😂
They're not watching 60 minutes. They're watching a story elsewhere that 60 Minutes didn't want to air. So basically 60 Minutes did all the work and gets none of the rewards here. They don't get the ratings they don't get the eyes and they don't get the advertising dollars.
Advertising and ratings are toxic metrics to bind journalism to.
The proper way to proceed is to build systems and infrastructure that replace these vacuous incentives.
But that's what pays for the content in our current system. Publicly funded journalism is my preference but the problem is some governments bend those to their will and we don't get true reporting. I agree with you that advertisers metrics are bullshit and we should do better but I just don't see where we can go.