this post was submitted on 22 Jan 2026
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[–] mika_mika@lemmy.world 3 points 3 days ago (3 children)

Mastodon needs a complete rebranding. Name change, logo, UI, and made to be even easier for the average consumer to use, before it's even considered a competitive microblog site.

[–] exu@feditown.com 5 points 2 days ago

They have a cute logo and posts being called toots is the best thing ever. No idea what you'd want to change on Mastodon

[–] muppeth@scribe.disroot.org 9 points 3 days ago (1 children)

Does it? Also there is so many frontends to choose from and so many other projects. What normal people needs to realize is that they are played and the whole "But there is so much choice" argument is stupid. Imagine going to the shop where there is one type of bread called bread (super easy to use, without crust so people without teeth can chew), one type of milk (cause with bother with people having different preferences), one type of pasta etc. The more choice the better and federated networks offer exactly that. You can walk into the store and choose product you like for whatever reason. But no matter what type of bread you choose, you can still make sandwich. And this whole "W" thing is an easy money grab. Create some media attention, grab VC/European funding and create shitty clone noone will use, then say "Well looks like US corporate offerings are better afterall. Oh look democrats are back".

[–] Valmond@lemmy.dbzer0.com 5 points 2 days ago (1 children)

So the user is just stupid eh 😉

It's like choosing a linux distribution. When you know how the fediverse works, it's easy, but when you don't, you don't want to hear that "it's just like email!!".

It has to just work without any kind of choice what so ever, IMO, or loads of people just won't bother. Look at Signal, slick as hell, still people prefer big corp stuff...

What I'm trying to say is convenience is king.

[–] muppeth@scribe.disroot.org 1 points 2 hours ago

So the user is just stupid eh 😉

Not sure I have said that. I think the problem is users somehow treat software different. Explaining them advantages of federated services over the corporate silos is something that will help them. I am talking about education and not that someone is stupid. In that sense everyone is stupid because you never know everything.

It's like choosing a linux distribution. When you know how the fediverse works, it's easy, but when you don't, you don't want to hear that "it's just like email!!". Why not? The fundamental understanding of how something works is important. I was that person in the past and understanding the idea of distros and abundance of choice is what drew me into Linux (20+ years ago). I don't see why this should be avoided, but even if, there are major ditros that are ready to use out of the box which most of the new users endup using.

It has to just work without any kind of choice what so ever,

Why? Why does it have to work like this. Why is email working differently without the problem but other things do not. How do you want to resolve this in services that use FEDERATION as the main selling point. Randomly assign new users to servers? This will either lead to dumping people on servers that are unstable, totally alien in terms of local content or if you want to be the safe side and assign poeple to established big server, contradicting the fundamental core feature of decentralization. It's like expecting every single alternative to be the exact clone of the big corp. Why not add algorythms since otherwise people might find it hard to discover content, why not more funding through VC or ads to compete with big ones marketing product. This can't be the same as the corp. stuff because it has been created to be different. And it's not that peopel are stupid and thats why they dont use it. Majority of people did not hear about the alternative and/or do not see the benefit it brings.

Also IMO it does "just work". And is pretty slick as a default if I compare it to the state of federated services 15 years ago. It's pretty convenient if you just want to use it. It's not like you NEED to spend days researching servers. Mastodon's main landing page provides onboarding to that. IMO the problem as your Signal example comes down to the fact that big corp operates with marketing budget that is no match for anyone, even Signal. This is the main reason it does not gotten traction. I just hope people will see the added value in community hosted services.

[–] Grail@multiverse.soulism.net 1 points 2 days ago (1 children)

I designed MULTIVERSE's branding so it's easy to use for people who don't know what a PieFed is. I've shown this website to people who are complete normies when it comes to IT, and they understand how to use it. They don't need to know about federation or tankies or protocols, they just need to be antirealists, and they get it.

Which is to say, branding can be totally up to instance owners, it doesn't matter what the software brands itself as.

[–] Natanael@infosec.pub 1 points 2 days ago (1 children)
[–] Grail@multiverse.soulism.net 1 points 2 days ago

They're on sdf and they're awesome. Book good phone bad