this post was submitted on 20 Feb 2026
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They're rebranding because their licensing deal to use the name hasn't been renewed by the UK Sky News, because the stuff you mention damages the brand:
https://tvtonight.com.au/2025/08/sky-news-facing-name-change.html
Interesting - because I barely pay any attention to it- but UK Sky News is owned by Comcast, with the Roberts family being largest shareholders while inn Australia former Sky News remains in the Murdoch stable.
Meh, is.Lemmy the only place.not owned by billionaires?