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YouTube tests blocking videos unless you disable ad blockers
(www.bleepingcomputer.com)
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this post was submitted on 13 Jun 2023
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Technology
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When you have a goose that produces a reliable daily supply of golden eggs do you:
or
"But what about profits"
enshittification at play
"The ~$10MM in profit we booked last year is not enough!" The curse of infinite growth.
As YouTube increases the number and length of ads, the amount of traffic behind blockers rises accordingly.
This is also just... a function of the evolving digital space. The consolidation of the internet ownership sphere and the modernized APIs/coding tools afford server-side content warehouses more and more power over what the end user receives.
Because AWS owns all the fucking rack space, because ISP monopolies are the defining feature of western net access, and Microsoft force-feeds people their proprietary interfaces, we're moving away from the point where clients control what they display and closer to the point where everything's just a dumb-terminal for big business.
We're effectively backpeddling from Web 2.0 to Terrestrial TV.
Youtube most likely never made any money. Hosting these vast amounts of video is expensive. Google stopped telling us how much they money youtube made them lose. You would think they would start bragging when they could make a profit off of it.
That being said, this still sucks of course.
Although they don't profit directly from youtube, it's a strategy they take to impede competition from arising and keeping their name as the main one. It's the kind of strategy only multibillionaire companies can do, and, in my opinion, something that should be restricted, because it affects smaller businesses to the point of becoming inviable.
More notably, its a strategy they can do when borrowing costs are functionally zero.
A lot of this shit is just the consequence of Fed Rate Policy. No more cheap money means these loss leaders are actually being expected to generate profit, not to just act as clearing houses for propaganda.