They've announced the roadmap. Since they're replacing search with AI mode in the future, they're currently building out the capability for advertisers to bid on what the LLM response will contain in dynamic auctions. Advertisers can pay for prominence in the response as well as for how much of the response will be the embedded ad.

[–] Diurnambu1e@hexbear.net 3 points 2 days ago (1 children)

You will have to prompt ads out...

[–] fox@hexbear.net 4 points 2 days ago

Ads will be invisibly embedded in whatever the slop generator shits out. Wanna compare two models of car? Oceans will be boiled so whoever spent more on Google slop auctions gets to lie to you about mileage