this post was submitted on 11 Jun 2023
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Reddit

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“We’ve known for over a decade that people come to Reddit to talk about the products they love – take r/BuyItForLife for example, a community of over 1.5 million redditors who have been sharing recommendations and advice about their lifelong, must-have purchases since 2011. These updates will uplevel the search-and-discover experience for both brands and our users by tapping into our differentiated value as a hub for actionable conversation”

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[–] Andreas@feddit.dk 2 points 2 years ago (2 children)

This made me realize that I relied on Reddit a lot to decide on making tech-related purchases. I assumed that the contributors to Reddit's tech subs are enthusiasts who genuinely want to help others improve their systems and avoid scams. Thank you Reddit for being so open about sneaking sponsored content into discussions so that I can stop trusting your site!

[–] socsa@lemmy.ml 1 points 2 years ago* (last edited 2 years ago) (2 children)

For a long time it was trivially easy to spot the ads and shills, especially on reddit. It's definitely getting harder and LLMs are going to make it even worse.

But this is kind of why I don't understand the butthurt reddit is having over third party apps. They are clearly pushing for a much more guerilla model for marketing which doesn't rely on traditional ads. If they can actually make that work, the ability to push impressions through the API would make them very rich.

[–] NewBrainWhoThis@lemmy.world 1 points 2 years ago (1 children)

This is dangerous and should be forbidden...

[–] planish@sh.itjust.works 1 points 2 years ago (1 children)

As a large language model, I think it is important to allow consumers to decide whether or not they personally appreciate being surprised and delighted by interactions with their favorite brands wherever they go online. vInfluencers such as myself are driving millions of consumer × brand collaborations every day across all platforms and channels, by delivering aspirational role model stories optimized to drive action.

[–] NewBrainWhoThis@lemmy.world 1 points 2 years ago (2 children)

You forgot to delete "As a large language model" 😏

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[–] flamingarms@beehaw.org 0 points 2 years ago

I started rethinking that when I was seeing the influx of bots calling out other users as bots. Then I started noticing weirdly corporate speak in comments about products. I used to add "reddit" to every Google search to find any decent advice, but now I'm realizing even that advice is tainted. Ugh.

[–] Zamboniman@lemmy.ca 1 points 2 years ago (1 children)

by tapping into our differentiated value as a hub for actionable conversation

Ugh.... That marketing language makes me cringe hard.

[–] averagedrunk@lemmy.ml 1 points 2 years ago (1 children)

What are you talking about? This is how me and the boys talk to each other. It's all shifting paradigms and actionable conversations.

[–] bigkahuna1986@lemmy.ml 1 points 2 years ago (1 children)

Me and the boys are agile.

[–] Klame@lemmy.ml 1 points 2 years ago

Me and the boys are synergic.

[–] Crackhappy@lemmy.world 1 points 2 years ago (1 children)

Well now I'm glad I deleted my entire history as well as my account. FUCK THAT. I haven't been on FB, Twitter or any of that other data grubbing bullshit in years.

[–] LetterboxPancake@sh.itjust.works 1 points 2 years ago (4 children)

I might need to address a GDPR delete request.

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[–] briongloid@lemmy.ml 1 points 2 years ago (1 children)

So paid manipulation of the sub that was designed to inform users of genuinely good quality products, this probably will be the case for every major subreddit about any consumer product.

Reddit is about to go significantly downhill.

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[–] BabaDuda@lemmy.ml 0 points 2 years ago

Yeah they're definitely tripling down on this and must expect that the community will blink first

With that said, the idea that r/buyitforlife is a good example for advertisers to sell their (in all likelihood) subpar quality products is a bit amusing

[–] Liempong_pagong@beehaw.org 0 points 2 years ago* (last edited 2 years ago)

Didn't they ban the first r/ineeedit because of exactly this?

[–] howdy@thesimplecorner.org 0 points 2 years ago

From the article ... ".These rich conversations are a valuable place for advertisers to find highly engaged, potential customers, and for brands to become part of the most contextually relevant conversations happening online."

Reddit is gonna squeeze everything you've ever posted to that site because you are a "highly engaged potential customer"....

I don't know about y'all but a big reason why I'm here is that I am so tired of being a commodity.

[–] BurningnnTree@lemmy.one 0 points 2 years ago (2 children)

Can someone explain what this means in laymans terms? How will this affect the Reddit user experience?

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[–] Rentlar@lemmy.ca 0 points 2 years ago (4 children)

I couldn't have picked a better time to leave that platform. And Lemmy is getting better by the minute!

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[–] Yankeebobo@lemmy.ml 0 points 2 years ago (8 children)

Reddit will lose at least 25% of its user base after June. Hopefully more, but realistically, older audiences won’t understand or make effort to move off it.

[–] JustChillin@sh.itjust.works 0 points 2 years ago

A big turning point as well, will be when Lemmy and fediverse sites see more SEO views. An easy way to find a topic or solution is to Google it and add Reddit onto your search. It will be interesting to see if Lemmy ever crosses that point as well.

[–] ulu_mulu@lemmy.world 0 points 2 years ago* (last edited 2 years ago) (3 children)

> older audiences won’t understand or make effort

I wouldn't be so sure about that :P

When I was a kid personal computers didn't exist, when the internet came I was already working full-time, I'm "that kind" of old :D

I came here before the AMA was announced and I'm not the only one, very many "older" people used to "old" USENET and mailing-lists/groups are fleeing reddit as well.

And some young people I've seen simply don't care and will go on using reddit no matter what.

Age doesn't matter, it's habits and mindset :)

[–] slashzero@hakbox.social 0 points 2 years ago (2 children)

Hello fellow old person! Back in my day, 2400 baud dialup BBSs were the “Internet”!

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[–] oranges@lemmy.ml 0 points 2 years ago (6 children)

You can count me in that age group too.... I was there for the very first dial up, ICQ, Messenger, Kaza and the rest of it.

Shut my account on Reddit a few days back and have not been back since. Can't recall how many years I was there but it's easily 10+.

[–] FlanFlinger@lemmy.ml 0 points 2 years ago (1 children)

Napster and Kaza on dialup, PC set to auto redial after 3 hours to keep within the terms of my unlimited data plan.

Just over 20 years on one of the earliest "social media" websites, and I wasn't exactly young when I joined that.

[–] oranges@lemmy.ml 0 points 2 years ago (1 children)

Ahhh good old Napster I forgot about that one.... Waiting hours to download a full track only for someone to answer the phone part way through.

The glory days :)

[–] FlanFlinger@lemmy.ml 0 points 2 years ago (3 children)

To add to your list of chat programs, the pre MSN chat program that came with Windows, followed by Gooey and Odigo

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[–] ZappySnap@lemmy.one 0 points 2 years ago (2 children)

Realistically, it’s not so much about effort as it is difficulty in finding a replacement. I’m testing out Lemmy at the moment, but it took over 3 days for my first signup to become active, and that sort of delay is really confusing and frustrating for the average person. I think most people trying to come here may just give up.

[–] RoquetteQueen@sh.itjust.works 0 points 2 years ago (3 children)

Having to write an explanation for why I wanted to sign up was really discouraging for me. There should be more instances without that requirement.

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[–] meisme@beehaw.org 0 points 2 years ago

I'd be surprised if Reddit even lost 5%. The reality is that the vast majority couldn't care less and the people that will leave are a rounding error as far as Reddit is concerned.

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[–] ImplyingImplications@lemmy.ca 0 points 2 years ago (2 children)

It's common for people to search Reddit for advice before making a purchase. The reason why people did that, myself included, was because brands everyone liked would naturally make it to the top of the list because they had a lot of loyal customers.

It seems that now Reddit is going to be selling the top spots in those subs to the highest bidder, completely destroying the reason why people were searching there to begin with. Google and Amazon have done similar things. Google's top search results are all ads. Amazon's top search results are all ads. Soon, Reddit will also have it's front page entirely made up of sponsored content sold to the highest bidder and the enshittification will be completed.

[–] cablepick@lemmy.cablepick.net 0 points 2 years ago

It’s digg v4 all over again.

[–] Debs@lemmy.ml 0 points 2 years ago

You do a search for information and what you get is a company's business model.

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