this post was submitted on 27 Jan 2025
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[–] Majorllama@lemmy.world 181 points 4 months ago (21 children)

I remember when they said "players should get used to not owning their games".

Well Ubisoft. You should get used to not getting a penny outta me forever.

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[–] qx128@lemmy.world 78 points 4 months ago (3 children)

If their customers are going to have to get used to not owning games they paid for, I guess Ubisoft is going to get used to not having money 🀷🏻

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[–] Nilz@sopuli.xyz 78 points 4 months ago (1 children)

"review and pursue various transformational strategic and capitalistic options to extract the best value for stakeholders".

Ah there it is. That's the only thing that matters anyway.

[–] 9bananas@lemmy.world 7 points 4 months ago (1 children)

fyi, in case someone isn't clear on the difference:

stakeholder β‰  shareholder

stakeholders are basically all people involved, including staff, and even stuff like landlords, janitors, citizens (sometimes things like parents), etc.

it's anyone with a stake in an organizations operations!

example: a city decides to create a new bus route. in this case, stakeholders include the local residents, the companies involved in creating the route, the companies supplying the buses, the mechanics needed to keep the fleet running, etc., etc.

there's a usually a LOT of stakeholders, and typically you don't always include everyone in every little decision because it quickly becomes unmanageable. so only the most relevant ones are included in most decisions, and who exactly that is depends on the project.

shareholders on the other hand are what everyone is probably thinking of, and that's the people ("people" being used generously here) only interested in next quarters profits. you know! the parasites!

of course the message is still bullshit and nothing but coded corpo-speech for "shareholders", but i thought some folks might be interested in knowing the difference anyhow.

even if, in this case, it's only important to highlight the extra special bullshit they put into the statement...

[–] Nilz@sopuli.xyz 4 points 4 months ago (1 children)

Good point and thanks for pointing it out, I misread it. A shareholder and stakeholder aren't (necessarily) the same indeed.

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[–] The_Picard_Maneuver@lemmy.world 76 points 4 months ago (3 children)

Goodwill with your playerbase doesn't show up on a quarterly report, but without it your company is sunk.

It's incredible that a company with the resources of Ubisoft couldn't figure that out, even with people shouting it at them daily.

[–] rottingleaf@lemmy.world 19 points 4 months ago (1 children)

I think when all these famous studios were interesting, they still by inertia functioned the way people with actual skills founded them. I'm thinking of BioWare, Black Isle, Obsidian, but reading the history of any famous video game studio gives that impression. It was a rather personal business in 90s and early 00s, it seems.

Then the "professionals" came and started "fixing" everything, and something about today's computing makes me personally deeply disgusted of anything advertised there.

I don't want a shooter not better than a hundred Q3 clones, but taking 50GB disk space. I don't even want it with "photorealistic" (no they aren't) graphics. I don't want CK3 because it's slow and has too much bullshit happening, the secret of success is in quality of content more than amount, and more is not always better if a player gets bored with small events. I admit, I haven't tried Hogwarts Legacy, put from what people say its open world is as useful as Daggerfall's map the size of England, because most things on that map are all the same, though as a dungeon crawler Daggerfall is still better than typical modern game. And Star Wars - its Expanded Universe mostly came into existence in the 90s, it's designed the way very convenient for all kinds of video games, or any entertainment and any secondary art at all, and George Lucas approached that theoretically before making the first movie (the "obscenely huge profits" part he may or may not have considered, but it came as a welcome bonus, I suppose), and still every modern time Star Wars game is just not interesting to me ; my favorite one is KotORII, so there is, of course, a gap between me and the majority, but it's still baffling how didn't they even try to make an X-Wing remake.

One can go on. People want to play interesting games. Very few people play games because of "more, better, wider" in ad. The whole idea of a game is to be interesting. It's entertainment. It's not "I've got a new iPhone and you don't" dick size contest. Some game being very technically cool, but absolutely bullshit in gameplay, writing, UI design, character design, location design etc, - is not entertaining. Some other game being technically a visual novel (not necessarily), but with all those things done well, - it is entertaining.

So, making a good game doesn't even require a lot of very competent and very stressed CS heroes working since dawn till dusk to the extent of their ability.

[–] kautau@lemmy.world 11 points 4 months ago (1 children)

Simplified: capitalism made these studios shitty, just as it’s done for gestures broadly

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[–] eronth@lemmy.world 14 points 4 months ago (1 children)

I think the big "issue" is that there's a notable lag between loss of goodwill and loss of income/profit/value, and there's an even bigger lag between trying to fix goodwill and returns on that. It makes it too hard for any profit-first company to get right.

I think you're absolutely right. When these studios go public and start having pressure from shareholders, it starts the gradual decline in quality.

[–] JustEnoughDucks@feddit.nl 7 points 4 months ago

External MBAs taking over running businesses will either result in this or making a billion dollar company through the heavy exploitation of their workers and the consumers. I think the vast majority are the former though.

[–] Agent_Karyo@lemmy.world 59 points 4 months ago* (last edited 4 months ago) (4 children)

It feels like a complete bloodbath with the job situation in the gaming industry in the west.

The worst thing is none of the executives are getting fired (in a proper manner, no golden parachutes and clawbacks on any stock based compensation).

[–] Ledivin@lemmy.world 13 points 4 months ago

The worst thing is none of the executives are getting fired (in a proper more manner, no golden parachutes and clawbacks on any stock based compensation).

lol, welcome to the west

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[–] dinckelman@lemmy.world 39 points 4 months ago (2 children)

I feel horrible for the people affected, because for a lot of them, this was probably a dream job, but Ubisoft will get 0 sympathy from me

[–] massive_bereavement@fedia.io 23 points 4 months ago

And they probably had to sweat blood and tears to get there, because the videogame industry is a harsh mistress.

[–] essteeyou@lemmy.world 16 points 4 months ago

All the people making the shitty decisions will be fine. Everyday people will be the ones to lose their jobs, as is always the way in these things. :-/

[–] secret300 37 points 4 months ago

Sucks for the workers but I hope this continues. Fuck Ubisoft

[–] JoeKrogan@lemmy.world 24 points 4 months ago (1 children)

The employees should form a cooperative, they are the ones with the skills, the actual producers

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[–] AFC1886VCC@reddthat.com 21 points 4 months ago

Fuck Ubisoft

[–] _cryptagion@lemmy.dbzer0.com 21 points 4 months ago (1 children)

I like to think I had a very tiny hand in this, since I never pay for Ubisoft games I play.

[–] OutlierBlue@lemmy.ca 6 points 4 months ago (1 children)

I went one step better and didn't even play them.

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[–] padge@lemmy.zip 17 points 4 months ago

That's a shame, that was the studio that worked on Guitar Hero Live. I kind of liked that game

[–] erin@social.sidh.bzh 14 points 4 months ago

they should start by laying off executives and commercials who had that veeeery bad ideas of forcing internet connection even on offline mode, forcing Ubisoft Launcher even on steam and thinking that making a game pass with just Ubisoft IP was a good idea...

Spoiler alert: those were finally not good idea at all

[–] BlackLaZoR@fedia.io 13 points 4 months ago (1 children)

In Skull and Bones they couldn't even replicate the experience from their own previous IP, and then advertised is as AAAA game. It's a disgrace - they deserve to burn.

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[–] sirico@feddit.uk 11 points 4 months ago* (last edited 4 months ago) (1 children)

a year

a week

Owners doing everything but admit they're finished and just ride off into the sunset on their golden horse.

[–] massive_bereavement@fedia.io 5 points 4 months ago (1 children)

So.. You're saying to buy?

[–] sirico@feddit.uk 4 points 4 months ago

I was lucky enough to catch the big dip a few months back, my hope is that they have a big enough library that someone just buys it. But the Guillemot's want to have their cake and eat it by selling but maintaining control. There's a big old battle with the big shareholders and the Guillemot's. It jumped 33% when tencent made plans to buy it. Course they could just liquidate the whole thing and walk off. The Guillemot's really are being almost negligent at this point I think now more people have lost their jobs for ego.

[–] MITM0@lemmy.world 8 points 4 months ago (2 children)

Closure ? So....... Ubisoft is gone ?

[–] simple@lemm.ee 16 points 4 months ago

Just one of its studios, not the whole company.

[–] alphapuggle@programming.dev 7 points 4 months ago (1 children)

Ubisoft Leamington is gone. Ubisoft as a whole is still around (for now)

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