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I'm in Canada rather than the US, but I personally see it very little of it, except for those who are on the tail end of GenZ. In my experience, most of GenZ (with the possible exception of those still in high-school or early post-secondary) are primarily disgusted by the sort of opulent displays of weath common in influencer culture. If anything, I could see the ridiculously high numbers reflecting a distrust in the economy after living through multiple large financial crisis, and even-increasing costs of living moreso than a direct worship of weath. For example, if they assume a 5% annual increase in cost-of-living over the next 20 years, and want to be making the current equivalent of an 100k salary, they'll expect to need to make about 265k. If they worry that the economy could crash at any point, it wouldn't be weird for them to feel the need to aquire more weath faster to prepare. Thats not to say there is no worship of weath and fame, but thats also not new. Before the internet, it was reality tv, and before that, magazine and newspapers. I mean, look at Donald Trump even - he got where he is not because of an education or anything but because he used his existing fame to springboard him into power. Even before that, think of the worship of the British monarchy and the facination people have with their drama. The only new part is the algorithms, but their widespread use and monitization only really caught the tail-end of GenZ when they were young and its mostly Gen Alpha growing up knowing nothing else.