this post was submitted on 17 Feb 2026
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Tao said the company plans to “minimize the impact” of rising memory costs by focusing on “monetizing the installed base” and growing software and network services revenue.

Maybe something lost in translation but that sure sounds like gouging existing customers to me.

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[–] Ephera@lemmy.ml 7 points 8 hours ago

Oh man, for some reason I thought the title was going to end with:

by boosting software and network service efficiency.

Of course, they're just talking about offsetting the costs, not actually about reducing them. 🫠

[–] Kolanaki@pawb.social 8 points 9 hours ago

So games and PS+ are going to go up in price?

Fuck that.

[–] Bluegrass_Addict@lemmy.ca 74 points 18 hours ago (1 children)

gouging is exactly what they plan to do, will do, and will continue to do until people start realizing how broke they really are, and CANCELLING ALL subscriptions for everything. rent nothing, Subscribe to nothing. take your money back

[–] iamthetot@piefed.ca 16 points 16 hours ago (1 children)

I agree in principle but "rent nothing" is an absolute that millions of people without the down payment for a house cannot get behind.

[–] Crunch@lemmy.world 5 points 12 hours ago (1 children)

The thing is that a lot of companies are pursuing this model, rent everything and people own nothing. All TV, movie, and music streaming is a replacement for physical media, gaming services have been headed this way for years, even cars are headed down this path. All big companies have their hands in consumers pockets and are competing for those subscription $$$.

[–] iamthetot@piefed.ca 2 points 9 hours ago

Preaching to the choir mate, I cancelled the majority of my subscriptions and self host as much as I can.

[–] dust_accelerator@discuss.tchncs.de 34 points 18 hours ago* (last edited 18 hours ago) (2 children)

Good that their bootROM keys weren't leaked or anything like that. Would be a REAL shame if a jailbreak came out.

[–] TheRealKuni@piefed.social 18 points 17 hours ago

SteamOS on PS5 when?

[–] defaultusername@lemmy.dbzer0.com 3 points 15 hours ago

You can already jailbreak PS5s on older firmwares.

[–] inconel@lemmy.ca 5 points 12 hours ago (1 children)

Sony had patented streaming game assets on the fly to reduce hardware space in the past few times. I don't know how it goes but those "bought and owned" titles can also be trapped deep in subscription ecosystem.

[–] inclementimmigrant@lemmy.world 4 points 11 hours ago (1 children)

I mean I can see it now on the game cases, in fine print: "requires constant Internet access and a current PlayStation network subscription".

And then we'll all be saying we thought Nintendo's game-key cards were bad.

[–] Kolanaki@pawb.social 1 points 9 hours ago* (last edited 9 hours ago)

What's extra lame is that if I pay for the multiplayer game, I have to subscribe to the service to play the game.

But if I get a multiplayer game that is FREE TO PLAY, I don't need the subscription to play it.

That is fucking bullshit and, if anything, should be reversed.

[–] Auster@thebrainbin.org 18 points 18 hours ago (4 children)

Seen someone else comment it...

What if AI is being used as either a scapegoat or the excuse for the "you will nothing and ne happy" thing?

[–] ToTheGraveMyLove@sh.itjust.works 16 points 18 hours ago (1 children)

Lots of people are suggesting that, and the shoe fits.

[–] Zwiebel@feddit.org -5 points 17 hours ago (3 children)

Ah yes all the tech companies in the world are conspiring together sure sure

[–] ToTheGraveMyLove@sh.itjust.works 15 points 17 hours ago

It doesn't even need to be all the tech companies, only a handful of very large companies have a stranglehold on this technology, and corporations conspire on shit like this all the fucking time. Its not even remotely a stretch to think that.

[–] Luminous5481@anarchist.nexus 11 points 17 hours ago

conspiracies are plans made in secret. it's not a secret that tech companies are trying to gouge people for everything they own, that's just basic capitalism and every corporation is trying to do that. maybe spend less time being a snarky edgelord on fedi and more time actually using that brain millions of years of evolution gave you.

[–] wreckedcarzz@lemmy.world 8 points 16 hours ago

I'll take "How to tell that someone doesn't pay attention to history" for $1,000 Alex.

IT'S THE DAILY DOUBLE

[–] CosmoNova@lemmy.world 7 points 17 hours ago

More like a plan B but it‘s an inevitable consequence from the AI bubble and the general tech boom. All the money is in companies and companies have all the money so they have to shuffle it around to increase profits. Even if it‘s just on paper.

We, the normal consumers aren‘t interesting to tech giants anymore because we‘ve been utterly wrung out already. The only thing we‘re good for at this point is hustling in a never ending subscription hell in total dependency.

[–] Lost_My_Mind@lemmy.world 6 points 17 hours ago

I have a different conspiracy theory.

I think they're planning on the reduced human population that's already underway in America.

See, the boomer generation at it's peak was bigger than Gen-X, the millenials, and Gen-Z combined. But, people die. And the youngest boomers are 70 years old.

The next 30 years will see a massive population collapse, and we've already entered the collapse of the work force of that generation.

Which means for the next 30 years, everybody else is paying for the boomers social security. But when it comes time for our time on retirement, we're not going to have the same support they did. Boomers will be dead, Gen Z is statistically having less kids (and I get why, but it still means less social security income).

So their plan is to regulate all the work to AI, and take all the profits. The problem is, it's a really stupid plan. It doesn't matter how advanced AI is. It will never fully replace humans. Which means the concept of work will always need to exist. And the end result is, I think they're preparing to figure out how to get AI to do enough of the jobs, and then enslave the people to do the rest.

[–] 4am@lemmy.zip 3 points 15 hours ago* (last edited 15 hours ago)

It’s absolutely both.

Fucking gaming, forget gaming for a second. That is small potatoes.

Imagine if you will, all businesses and citizens storing their documents, photos, schedules, calendars, emails, contacts, social graphs in the cloud. We’ve know how toxic monetization of social media profiling has been, but again forget that, small potatoes.

Business move their storage to the cloud. Hundreds of thousands of AI agents scour over and summarize all of that data - not the LLMs designed to dazzle the public but purpose-built ML models designed to analyze financial reports, engineering whitepapers, patent applications, mission statements, insider information. You can see markets move in real time. You can gauge who is going to beat you and who is going to crash and burn before they do. You can see where the dark money is coming from - whether it’s on your side or not. You can discern where opposing political messaging is reaching people, and dissect how they’re interacting with it. You can hold all of society hostage.

Cameras move their storage to the cloud. Hospital systems. Cars beam constant telemetry. There’s nowhere to hide, it’s a constant prison and if you even appear to be getting out of line, it’s over for you.

We’re not there yet but this is what they’re building. Trump is mad that America broke up his pedo ring and his revenge is putting us all in a demented techno prison.

[–] ruuster13@lemmy.zip 9 points 16 hours ago

They stole our data to build it. Now they want to charge us to invest in it. The audacity of the billionaire has no bounds.

[–] Brewchin@lemmy.world 13 points 18 hours ago* (last edited 18 hours ago) (1 children)

...by monetising the installed (user) base...

I assume PlayStation users have higher prices for games and subscription services to look forward to. Probably even "ad-supported" tiers, if they don't already have them.

[–] thesohoriots@lemmy.world 1 points 17 hours ago (2 children)

PS+ is an expensive fucking joke compared to what you get on Gamepass, last I recall. They’re already overpriced.

[–] Katana314@lemmy.world 1 points 1 hour ago

When on sale, it’s about $100 for a year of access to a general library of games. Xbox Game Pass never goes on sale, costs at least $15 a month now, and doesn’t even have many of the singleplayer exclusives Sony puts out. So this comment seemed completely the wrong way around to me.

[–] TheRealKuni@piefed.social 6 points 17 hours ago (1 children)

Microsoft saw people paying for PS+ anyway and copied Sony’s homework. Game Pass is shit too, now.

[–] iamthetot@piefed.ca 4 points 16 hours ago

Just standard enshittification, no need to copy homework.

[–] kboos1@lemmy.world 5 points 16 hours ago

I've been thinking of canceling PS+ anyway. I've had it since PS3, but I don't play on PS5 much anymore and the only reason I've kept it is my son occasionally plays the PS5.

Sony just gave me a good reason to cancel.

[–] U7826391786239@lemmy.zip 6 points 17 hours ago

translation commence turbo enshittification mode

[–] Ulrich@feddit.org 4 points 16 hours ago (1 children)

I mean you could just take the loss? But I guess shareholders wouldn't be happy about that.

[–] Abundance114@lemmy.world 2 points 14 hours ago (1 children)

Sounds like they are taking the loss. Subsidizing the increased cost of production with funds from online subscriptions...

Let's talking about how much of a joke it is that consoles need an additional subscription to go online.

[–] Ulrich@feddit.org 1 points 1 hour ago

Sounds like they are taking the loss. Subsidizing the increased cost of production with funds from online subscriptions...

...those are 2 opposite things.