Maybe less investment in trying to monopolise the market and more investment in developing their shopping platform so it’s not a smouldering turd.
This is the most asinine approach IMO.
"Let's release a worse product. Hey, no one likes it. Okay, let's spend money on games so THEY can essentially force people to use our software. Hey, still, no one really likes it. Okay, let's try to give away stuff for free. Hey, people use our thing for the free stuff but still no one likes it for any other reason."
They just keep spending money to up their numbers and their product is still missing features and inferior to competition. They spend big money on exclusivity, but that is only temporary - if that's how you're getting your customers, you're going to have to keep doing it forever to retain them. If people only use you for free stuff, you're just going to have to keep giving stuff away at a loss to retain them.
This model is not sustainable. You're not doing anything that aligns value with your customers besides just throwing free stuff at them. That's not a business.
What's especially sad to me is they could literally have just spent that same money to improve their launcher and have an actual product. Instead they've invested in temporary stats. They're essentially bankrolling other devs on games with temporary popularity instead of in their lifelong product.
Using other games exclusivity as sway into your ecosystem only works when you have a good product the person would be interested in but they haven't seen it yet. EGS is currently something people are essentially coerced into using but no one really gets any real value out of it other than "well I couldn't buy this game anywhere else"
Plus it's not like there wasn't room for a good shopping client, if you go smart about it.
Steam had at the time - and still has - tons of bad UI design, stemming for its very old layouts wrangling with newer client additions and changes. Plus Steam for the longest time until the new client solved it had serious issues with late boots and hanging closures. GOG had just tried to bring out their own client a few years before, but in the move to GOG Galaxy had gotten a lot of ire and fucked a lot of things up. All the per-developer clients were berated constantly.
There was room there. But Epic, hell, this is so not it. Your client is so much worse than even the bad competitors...
Steam may suck at extra goodies like streaming but they sure as hell don't suck at selling games. Constant sales, cloud saves, pre-downloads, a solid friend system for co-op games. They nail all the important shit and that's really all that matters to most people.
We made the shittiest thing and nobody likes it. We’re all out of ideas.
Sure isn't profitable from me, I haven't bought shit from them.
That's one interesting thing about this: They trained the players so hard to associate their store with the free weekly giveaways and only the free weekly giveaways, that's all everyone uses the client for now, and never mentally considers it to be usable for anything else.
The effect is pervasive, too. Games factually have not released if they're epic-exclusive. They're not discoverable on PC, as nobody would ever imagine checking the Epic catalogue for a game they're looking for. That's not what you open Epic for, it's those 1-2 free weekly games and nothing else.
In their bid to vie for developers not consumers they went so far too far that they have managed to alienate the concept of "selling games to players" in the consumers' minds, therefor making their store automatically unable to compete at its main intent.
Mind you, there are far more problems with it. Among which is that despite having so little in there, discoverability and navigation are downright terrible! It's an interesting lesson for frontend/UI design I imagine.
This. I visit the site every week to claim the free games. If a game is epic exclusive, I consider it not released yet.
Won't even take their free 'gifts', worse than Origin when it comes to spyware and data collecting. I can't understand anyone who willingly puts EGS on their device but complains about advertisers on other platforms collecting info about them.
Yeah let's not forget this is the client that went through your Steam-installed files on your drive to see what it could offer you.
Oh what a suprise. Maybe... Just maybe...spend some bucks on developing the store to be viable(!) competition to steam. And not just a ghastly shit-shop, where people only exist because of the freebies and partially because of the exclusives (i pirate the exclusives. Fuck exclusives).
Even GOG galaxy is a better client/store and they don't have the same budget.
Epic sucks sweaty, hairy monkeyballs. And i would welcome competition for the apex.
I get the free games via the site but I dont use windows so I've never even tried to play them. I'd rather support valve who have really went all in on Linux gaming.
I know it is possible to get some of epic ones working via lutris but I'm not that bothered to be honest.
For what it’s worth, the Heroic Games launcher works out of the box for me on Mint, it also handles GOG
Using dishonest tactics to claw away market share won't work with gamers. Steam got to where it is by good will, good prices and good features.
Steam got to where it is by good will, good prices and good features.
Well, eventually.
When Steam was first released, the running joke was "steaming pile of shit". It was slow, unreliable and only a couple of shades of green away from the worst color in the world. People complained about the birth of "always online" games and about paying full price but not even getting a box with it.
It's not exactly unassailable now either. It's my platform of choice as a user but for indie developers, the 30% cut is brutal and last I used it, the Steamworks SDK was pretty rough. The app itself also has a lot of legacy bloat like a built in MP3 player.
It's ahead of the rest but I think "good will, good prices and good features" might be an overly romantic take on "it's where all my games already are".
I was up for a Steam competitor. I signed up for the Epic store a few years back. Tried to get the first free game. It wasn't available in my region despite being plastered all over the store in my region. The exact same thing happened the next month. Both of those games were available on Steam in my region at some pretty low prices by then.
Then, Epic started paying for exclusivity, making games not available in my region at all. I had at least deleted their stupid app by then anyway. Fuck Epic entirely.
Shocking literally no one, the game store that took a shot at the king with store that (initially) didn't have baseline stuff like reviews and a cart, and tried to get by on giving away product and paying a bunch of money to make stuff exclusive isn't doing so hot financially.
On one hand, thanks to the nonstop giveaways, I have way more games on Epic than I do on Steam, so I have a reason to continue using Epic.
On the other hand, Epic's launcher runs like shit, constantly refreshes my library page, slow as hell, glitchy as hell, and makes me feel dirty when I use it.
Steam is just so cozy and is on the whole a much more enjoyable PC gaming experience. I imagine 95% of Epic users are people like me: sign in on Thursdays for the free game and then bounce.
My launcher shows that I have 379 games from Epic. Not DLC, not demos. Full games.
I have never given Epic a single cent and I never will. (That is to say, until they offer me something that makes me want to use their platform). They have no killer features - AT ALL.
To make it worse, I have all these games, but I still rarely play them. Not that it’s a bad selection, but between steamdeck, gamepass and just a crazy backlog on Steam makes me rarely think of Epic store.
Well that's at the crux of it, indeed. Steam has these killer features that enable and empower me as a gamer.
Then there's Epic that still doesn't have controller support.
See it's not all negative news on the internet.
EGS losing money has been great for gamers, as they continue to give away free games in an attempt to claw any marketshare. Gamers continue to win as long as this situation lasts. But reading these comments, nobody seems to recognize this.
Gamers lose when the store shuts down and you lose access to all of the games you got for free, or worse actually paid for.
ESG losing money is great for me just on principle, Tim Sweeney can go fuck himself.
Epic Games launcher/store is nothing more than Tencent spyware using "free games" as bait and masquerading as a Steam competitor.
I have no idea why this is newsworthy. Epic's own 2019 documents and testimony in the Apple trial showed that the company did not expect the store to be profitable until 2024 or even 2027. The strategy of heavy investment and operating at a loss to turn a profit later worked for Spotify, Netflix, Microsoft, and many others. Even this week, there are headlines like "Elon Musk Says SpaceX's Starlink Achieves Breakeven Cash Flow".
I have a crazy idea for Epic. Instead of paying a fortune for exclusives, leverage the lower 12% cut and have game publishers sell for less (so that the publisher makes the same amount on Steam and Epic)
If you haven't tried a linux distro since the release of the SteamDeck, I highly recommend you give gaming on linux a shot.
Gotta love the diehard linux users promoting their preferred OS on a topic even slightly related.
Man, I enjoy Linux too, but I cannot see how its related to the post.
Having been on Linux for over a year now, I don't. It's still plagued by instability, weird bugs, and big limitations whenever non-Steam games are involved.
I might actually buy a game of the app didn't constantly sign me out.
Seems to me that the most lucrative thing in gaming is still just making really good games.
Sure, there's Steam, but that's a fluke. The exception that proves the rule. Just get back to actual game making.
But you have to give Valve credit for supporting Linux gaming witch if gets popular enough will create perfect competition for Windows. imagine system that requires 1GB or RAM instead of 4-5GB when idle , that doesn't spy on you and is more secure. Perfect for gaming IMHO if taken seriously.
Would that be because it is still a pale imitator not remotely competitive with steam?
Is it actually not profitable or is this one of those tax writeoff bullshit things where it makes them money in some indirect way
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