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‘SPIDER-MAN: BRAND NEW DAY’ officially had the biggest domestic opening day OF ALL TIME with $168M. (deadline.com)

submitted 2 days ago by thelastaxolotl@hexbear.net to c/movies@hexbear.net

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SATURDAY AM: This weekend, it’s a game of Marvel trying to beat Marvel at the weekend box office. Spider-Man: Brand New Day continued to post an all-time record opening day/previews yesterday with $168M, feasibly outstripping the previous first day record owned by Avengers: Endgame ($157.4M). Still, there’s isn’t a unison out there that Brand New Day will take down Avengers: Endgame‘s all-time opening record of $357.1M. Some believe it boils down to Sunday where a $5M swing is possible. Sony is calling their 3-day weekend at $325M, which is a wonderful second-best ever start in North America, but others think the opening here is closer to $350M+.

If Brand New Day gets above $105M today, then it has a better shot of beating Avengers: Endgame‘s start. Brand New Day came close to having a better pure Friday than Avengers: Endgame after you back out previews, $96M to $97.4M. Avengers: Endgame went on to do $109.2M on its Saturday which was +12% from its pure Friday. That Russo Brothers directed movie eased -17% on Sunday and the thinking is that Brand New Day is down between -10% to -15% on Sunday from Saturday.

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[–] Damarcusart@hexbear.net 14 points 2 days ago

I'm starting to think that these "record ticket prices" are less about more people going to the movies and more a sign of inflation, if the prices have doubled in the last decade, then you only need half as many ticket sales to make the same amount of money. So even if fewer people go to the movies, they're still making more money.