this post was submitted on 24 Dec 2025
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NVIDIA has announced that starting January 1, 2026, each GeForce NOW cloud gaming subscription will be limited to 100 hours of play time per month. The company is implementing its long-lasting promise revealed in 2024, with the option for users to purchase additional play time as needed. Under the standard Performance tier, which costs $9.99 per month, after the 100-hour play time is reached, users can buy extra 15-hour blocks for $2.99 each. For the Ultimate tier, priced at $19.99 per month, additional 15-hour blocks are available for $5.99 each.

Since months are averaged to about 30.437 days, any play time exceeding the 100-hour limit is rounded up to the next 15-hour block, potentially leading to extra charge if someone wants more play time. For instance, playing around three hours per day (approximately 91 hours per month) remains within the base fee, but playing four hours daily (about 122 hours per month) results in extra costs of approximately $15.97 on the Performance tier or $31.97 on the Ultimate tier.

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[–] Comrade_Squid@lemmy.ml 7 points 50 minutes ago

Capitalism will find ways to create capital, usually ending in rents. Neither free markets nor regulated can solve this as it is rooted in a contradiction.

[–] PushButton@lemmy.world 41 points 4 hours ago* (last edited 4 hours ago) (1 children)

Rent your shit, and be a slave of price changes.

When you agree to a subscription, you are enrolling to get fuck, sooner or later.

[–] Credibly_Human@lemmy.world 6 points 2 hours ago

This is ultimately just punching sideways and down though.

These companies will win when your strategy is to simply shit on other people for existing.

You may not think that is what you're doing but it is. How so? Because while you care about this area of life enough to get into the details, for other people, their areas of care are completely different, and it is unreasonable for you to expect everyone to care about precisely what you care about.

As such, punching down and sideways only serves the purpose of making an environment where only the rich and powerful band together, and the poor (us) routinely infight and chop off our own legs rather than realizing that these megacorps hiring leagues of lobbyists, psychologists, marketers, etc know exactly how to push, and know that exactly the person you are bitching at will almost certainly never see your comment, or will consider it hostile and irrelevant so it wont matter either way.

[–] verdi@feddit.org 106 points 8 hours ago (2 children)

Haaaaahahahahahahahahahahahahahahahahahahaha.

I wish I could find the people on Reddit that called me a lunatic when I said subscription services always enshitify, NO MATTER WHAT. It's a matter of when, not if.

[–] Credibly_Human@lemmy.world 2 points 2 hours ago

Like every comment like yours that I have ever seen, I would bet money you didn't quite say what you are claiming to say here, didn't say it in a way that would imply the same thing, and didn't get quite the reaction you are saying you got.

[–] BreadstickNinja@lemmy.world 12 points 6 hours ago

And this is combined with cutting Blackwell production by 40% and exacerbating a market already dominated by scalpers and AI data centers. Everything is getting enshittified, subscription just one component of it.

I've always held out for PCMR but these companies are making it near impossible - or just prohibitively expensive - to be a PC gamer.

[–] wuffah@lemmy.world 192 points 10 hours ago* (last edited 10 hours ago) (3 children)

The goal is to get you to rent your computer forever.

AI, vast datacenters, hardware “shortages”, cloud services, DRM, TPM… it’s all part of the same pipeline: remove compute power from the user and concentrate it under control of the manufacturers in order to lease it back to the public in tightly controlled environments.

[–] FlordaMan@lemmy.world 2 points 52 minutes ago

Hanlon’s razor applies here. The margins for selling to datacenters are higher for the producers of RAM and GPU’s. The chance that it is some kind of conspiracy is very small.

[–] passepartout@feddit.org 76 points 10 hours ago (2 children)

You will own nothing and be happy.

[–] Credibly_Human@lemmy.world 2 points 2 hours ago

Where "happy" is a euphemism for something not to be said amongst mixed company.

[–] D_Air1@lemmy.ml 15 points 6 hours ago (1 children)

I will use old machine until the damn thing quits on me and be happy.

[–] njordomir@lemmy.world 6 points 2 hours ago

I can't bring myself to throw anything out anymore. Someday, when all my working PCs have worn out, a $200 bottom of the barrel 32bit netbook could be the last thing standing between me and having to rent compute from some shitty tech company who doesn't respect my first amendment rights, hides any advanced configuration from the end user, and has an AI constantly rewriting my files to remove any objectionable language, like YouTube or Facebook, but in my home. I'll hack my toaster to run Linux before I let that happen.

Currently running a ~10 y/o Dell-XPS laptop that still runs absolutely great.

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[–] floquant@lemmy.dbzer0.com 35 points 9 hours ago (6 children)

Aren't they making a shitton of money? They can't even use the usual enshittification excuses, this is just being greedy dicks.

[–] Lfrith@lemmy.ca 11 points 2 hours ago

Gamer Nexus said it best pointing it out that the tech bros want to do to computers what private equity did to the housing market of turning everything into subscriptions.

[–] Credibly_Human@lemmy.world 2 points 2 hours ago

They can’t even use the usual enshittification excuses, this is just being greedy dicks.

The usual enshitification excuses are companies just being greedy dicks, and more than anything, a lack of regulation enforcement existing to stop companies simply outspending other companies out of business.

[–] W3dd1e@lemmy.zip 1 points 2 hours ago

I’m guessing they want to sell more computing power to AI bc they make more that way

[–] Zorque@lemmy.world 20 points 7 hours ago

The excuse is, and has always been, "Because we can". Never think otherwise.

[–] Burninator05@lemmy.world 8 points 7 hours ago

There is little difference between enshitificstion and being greedy dicks.

[–] thegreatloofa@lemmy.world 6 points 7 hours ago

A shitton is not the amount they are aiming for. All is the goal.

[–] EndlessNightmare@reddthat.com 7 points 6 hours ago

results in extra costs of approximately $15.97 on the Performance tier or $31.97 on the Ultimate tier.

Wouldn't these be the total costs: base fee + overages? ($9.99+ 2*$2.99) or ($19.99 + 2*$5.99)

Not defending it, just want to correct the math

[–] StitchInTime@piefed.social 82 points 11 hours ago (1 children)

Friendly reminder that there are a bunch of fantastic indie games out there that don’t have insane graphic card requirements for a smooth frame rate.

[–] deltaspawn0040@lemmy.zip 8 points 5 hours ago

At this point I scowel at any game with higher minimum hardware requirements than fallout 4. Like, come on, did you really need all that shit?

[–] JiveTurkey@lemmy.world 66 points 11 hours ago (5 children)

100hours is quite a bit but also fuck Nvidia.

[–] milk@discuss.tchncs.de 1 points 44 minutes ago

I can't imagine this will make Nvidia much money at all. The vast, vast majority of people aren't playing more than 100 hours of videogames a month but having a tagline that you can play as much as you want is a very attractive offer to a consumer, at least to me.

[–] architect@thelemmy.club 1 points 2 hours ago

Yea… 100 hours a month of your life consuming 1 form of media is… a lot.

[–] dublet@lemmy.world 92 points 11 hours ago (1 children)
[–] Dindonmasker@sh.itjust.works 18 points 11 hours ago

10hrs for 10 days... oops busted...

[–] BurntWits@sh.itjust.works 9 points 8 hours ago

Yeah that was basically my thought too. I probably do less than a quarter of that on average, but that’s not really the point. I should be allowed as much time as I want. Not that I use a Nvidia subscription anyway, but still. This makes me mad on behalf of other people.

[–] Rai@lemmy.dbzer0.com 21 points 10 hours ago (3 children)

Oh dear.. I was in hospital a few weeks ago and I’ve been recovering at home. In the last two weeks I’ve manly played three games: 64 hours in the first, 50 hours in the second, and 10 hours in the third (that one was all in one day)

I’d never use a thing like GeForce Now either way, but I’d be boned hahaha

[–] couldhavebeenyou@lemmy.zip 1 points 1 hour ago

Dunno, still pretty cheap for so much entertainment

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[–] Fit_Series_573@lemmy.world 24 points 10 hours ago

What a way to basically double prices for users that actually use the service as it was promoted...

[–] Bluegrass_Addict@lemmy.ca 40 points 11 hours ago

saw this coming the second I heard about GeForce cloud gaming...never in a million years will I subscribe to play games. wow was the only exception to that rule previously, but now I just run my own server locally so even that, never again

[–] FelixCress@lemmy.world 26 points 11 hours ago
[–] webkitten@piefed.social 7 points 10 hours ago (2 children)

What is a GeForce Now Subscription and why would you want a subscription to your graphic card? 🤔

[–] northernlights@lemmy.today 32 points 10 hours ago* (last edited 10 hours ago) (1 children)

Basically you rent NVIDIA's GPUs, they render the games, stream to you. This way you "save" money by not having to, heyoooo what a surprise, buy cards that have been getting more and more expensive over the years because of reasons that totally have nothing to do with GPU manufacturers.

[–] webkitten@piefed.social 9 points 10 hours ago (1 children)

Thanks! That seems wild, I never knew that existed.

[–] bdonvr@thelemmy.club 2 points 5 hours ago

You need at least better than average internet and even then it's not the best experience.

[–] Joelk111@lemmy.world 6 points 9 hours ago

It's game streaming, except you stream an entire PC.

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