If anything on Weston's part ... it's an admission that they do have something to do with all this. If their profits are so good, a boycott wouldn't be so threatening to them. But the possibility of a boycott has them scared so they have to make a statement about it all.

And a boycott to his business wouldn't exactly hurt his wealth or endanger his life any way. A major well organized boycott could probably severely affect his businesses to the point of shutting some of them down ... but I don't see that happening. More than likely, the boycott will be a half-hearted attempt by Canadians and it will just mean a small decrease in the company's profits.

In the end the boycott will just mean his family wealth will be $8,399,000,000 instead of $8,400,000,000

I don't think it will cause his family to lose their ability to eat .... unlike many Canadians across the country who can't afford to buy their own food.

Your example is not at all comparable to a corporation facing music over profiteering.

The angry mob in your example doesn't see proof and is not the same as a shopper who is able to experience the price-gouging right in front of their eyes.